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Uusimaki New VP at ISPA

By Home Furnishings Business in Bedding on October 6, 2010

Mary Helen Uusimaki has joined the International Sleep Products Association as vice president of membership and communications.

Uusimaki has more than 15 years of experience in sales, marketing, customer service and retention, and a demonstrated ability to identify the evolving interests and diverse needs of national and international clients, ranging from Fortune 500 companies to non-profit organizations and trade associations. Her experience spans the sales and service spectrum to include communications, grassroots campaigns, and business development.  

"Mary Helen's proven track record of building rapport and trust with new and existing clients will strengthen ISPA's ability to develop and retain mattress industry members, which are the very lifeblood of an organization like ours," said ISPA President Ryan Trainer. "Mary Helen will help us make sure that ISPA is listening to and serving our members' needs."
 
Prior to joining ISPA, Uusimaki worked with the Washington Speakers Bureau representing thought leaders, authors, journalists, and other prominent figures in business, government, professional sports, and entertainment.  Her focus was on customer growth and retention as well as employee development. Earlier in her career, Uusimaki worked in sales and recruiting positions.

"I am thrilled with this new opportunity and look forward to contributing to ISPA's growth and success," Uusimaki said. "I understand the importance of communicating customer value to new and existing clients. I look forward to meeting the industry and learning how the ISPA team can better serve their needs during these changing times."



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