Sofa Mart, Furniture Row Outlet Aid Homeless Kids

August 26, 2010  by in UnCategorized   

By Home Furnishings Business in Community/Charitable Support on August 27, 2010

Sofa Mart and Furniture Row Outlet are raising money for Mexico City street children in partnership with World Vision.

Sofa Mart and Furniture Row Outlet are divisions of Denver, Col.-based Furniture Row Cos.

The "Hope Is Always In Style" campaign, which runs August 26-Sept. 29, allocates $20 for every sofa sold at the stores nationwide to World Vision to benefit some 2 million children living on the streets of Mexico's capital city.

Specifically designed to enable street children to become more self-sufficient and move into a stable environment, the program focuses on providing educational support, shelter, children's homes and family reintegration whenever possible.

World Vision is a Christian humanitarian organization dedicated to working with children, families, and their communities worldwide reach their full potential by tackling the causes of poverty and injustice.

"Thanks to the generosity of Sofa Mart and its customers, thousands of orphaned and abandoned children and youth will continue to receive food, clothing, housing, vocational training, and health care through the World Vision Ninos de la Calle program in Mexico City," said Brad Masterson, World Vision's national director for corporate development.

"It is very important to our company to aid the global community," said Sofa Mart General Manager Marty Grosse. "It is our intention that this effort will help foster hope and positive opportunities for the children of Mexico."

The Furniture Row Cos. operates more than 330 stores in 31 states.