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High Point Market Unveils Redesigned Web Site

By Home Furnishings Business in High Point on August 26, 2010 A new Web site design with more interactive tools and features will streamline the High Point Market experience for exhibitors and retailers.

€œThe new Web site gives us a terrific opportunity to improve and enrich the Market€™s online presence,€ said Brian Casey, president and CEO of the High Point Market Authority. €œThe High Point Market is the premier home furnishings market, and it now has a Web site that reflects the Market€™s position and its goal to provide the best tools and resources for our 85,000 exhibitors and attendees."

The revamped Web site features MyMarket, which allows users to customize their market week experience, find suppliers, presenters and events, as well as save selections for future references in an itinerary. MyMarket is mobile browser compatible and offers the ability to link with colleagues at market events and showrooms.

Other tools and features include: streamlined registration; travel discounts and codes for airlines, hotels and rental cars; an online hotel reservation system; enhanced content sharing; an orientation for first-time market attendees; an exhibitors' list searchable by category, style, price point and location; event listings; an international section to simplify travel and planning from outside the U.S.; and market contact information with links to connect with High Point Market on Twitter, Facebook, LinkedIn and YouTube.

For exhibitors, there is a marketing center with an overview of High Point Market€™s communications program, an exhibitor listing tool that keeps contact info up-to-date, an online media center, contacts for leasing information and lead retrieval, and access to valuable resources like the exhibitor marketing kit and a Web ad banner creation tool.


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