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Home Comfort Furniture Upgrades with FurnitureDealer.Net

By Home Furnishings Business in Furniture Retailing on August 10, 2010

Home Comfort Furniture has teamed with Internet marketing services and Web site provider FurnitureDealer.net to launch a new major upgrade for its mattress Web site.

The new version of the Raleigh, N.C., retailer's mattress catalog Web site features updated and enhanced product presentations from the major mattress manufacturers and other players in the industry. Web site navigation has been upgraded to make it easy for customers to find product quickly and the overall shopping environment has been designed specifically to encourage a customer to make contact with the store or buy online.

"Our new mattress Web site features products from all of our bedding brands and the new organization and navigation make it easy for a shopper to find exactly what they want," said John Gunter, owner of Home Comfort Furniture. "We are excited about launching the new Web site because we believe that upgrading our mattress presence online will lead to increased sales overall."

"Our team has worked closely with John at Home Comfort to develop this major upgrade to our mattress solution," said FurnitureDealer.Net President Andy Bernstein." We are really excited about the impact the new site will have on their business."

Minneapolis-based FurnitureDealer.net's new mattress catalog is available as a stand-alone Web site or as a component that can be integrated into a full line FurnitureDealer.Net catalog Web site. FurnitureDealer.Net has begun the process of incorporating these improvements to their current client base and plans to continue implementation in the upcoming months.



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