Euro Style Donates to Haiti; Launches New Internet Brand

August 1, 2010  by in UnCategorized   

By Home Furnishings Business in Community/Charitable Support on August 2, 2010

RTA furniture vendor Euro Style has donated $20,000 to Doctors Without Borders in Port-au-Prince, Haiti, to benefit the Haitian earthquake victims.

"This effort is the beginning of an ongoing pledge of a percentage of sales written at Euro Style's trade shows," said Trig Liljestrand, president of Euro Style, San Rafael, Calif.

The company also launched its new Internet brand, Italmodern, for use exclusively in online sales. The Italmodern products sold online have extra-strong cartons, with burst-strength of 275 pounds per square inch for single carton shipping, and are packaged one or two pieces per carton making it simpler for consumers to purchase on-line.

Eurø Style branded products are not available for internet sales.

Euro Style€™s president, Trig Liljestrand says:  "By creating a brand exclusive to the Internet, we have simplified our e-commerce business and eliminated confusion in the marketplace, already showing very positive results," Liljestrand said.                                                   
 
Euro Style's Las Vegas Furniture Market showroom is on the sixth floor of World Market Center Building B.