Christopher Guy Unveils Furniture Boutique Program

July 26, 2010  by in UnCategorized   

By Home Furnishings Business in Business Strategy on July 27, 2010 Christopher Guy is introducing a boutique concept for furntiure retailers that will include a complete presentation of Christopher Guy product.

At the upcoming Las Vegas Market, the company will showcase living room and dining room vignettes, and expects to expand the program to include complete room settings. The program will allow dealers and showrooms to generate turns on the display product by creating a focal point of distinctive, elegant furnishings that tell a story.

The program will reinforce the Christopher Guy brand and is yet another showing of its commitment to productive and mutually profitable partnerships with our dealer base.

The Christopher Guy brand has been growing from a dedicated customer base. The boutique program will offer retailers the ability to display the power of the brand in one setting. The company is offering a menu of customer benefits as incentives for participation.

The program offers an array of finish and fabric options and does not require a strict square footage requirement.

The boutique will be on dispay in the Christopher Guy space inside the Robert Allen/Beacon Hill showroom on the first floor of Building C at the Las Vegas Market.