Ashley Furniture HomeStore Gets Social

July 26, 2010  by in UnCategorized   

By Home Furnishings Business in Furniture Retailing on July 27, 2010 Ashley Furniture HomeStore has stepped into the world of social media with the concurrent launch of its Facebook and Twitter pages to offer consumers a better way to connect to the company online.

Consumers are able to follow Ashley on Twitter, while the Facebook page allows visitors to browse the furniture styles and stay updated on the company's latest promotions, exclusive offers, community events, news, store locations, charities and more.

As part of the launch, Ashley will also be reaching out to the online community in an effort to raise funds for the City of Hope, a cutting-edge research and treatment facility for cancer, diabetes and other life-threatening diseases.

"Ashley Furniture Industries has raised over $4 million for this wonderful non-profit facility. But there's much more research needed," says Ben Thorud, senior vice president. "So we'll be asking our Facebook community to get involved. For every "Like" we receive in the first two months after the launch of our fan page, we'll donate 25 cents to the City of Hope, up to $10,000."

In addition to taking part in the City of Hope charity initiative on Ashley's Facebook page, customers can also learn about the company's other philanthropic and community outreach efforts under the In the Community tab.