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Human Touch Launches Furniture Store Gallery Program
July 20,
2010 by in UnCategorized
By Home Furnishings Business in Las Vegas on July 21, 2010
Massage chair and recliner vendor Human Touch, Long Beach, Calif., will launch Human Touch Wellness Studio, a store gallery and sales program at Las Vegas Market.
Human Touch will show the program to furniture retailers in its showroom, B-9000 of World Market Center, during the August 2-6 furniture market.
"The Human Touch Wellness Studio creates an enticing, interactive environment whereby the Human Touch story can be told, strengthening brand awareness and the consumer's decision to buy," said Human Touch President Andrew Cohen. "Unlike other gallery programs, a Human Touch Wellness Studio requires little to no inventory to participate and guarantees greater profitability than the industry average."
Human Touch's line of Perfect Chair Recliners includes a collection of sleek relaxation chairs that incorporate zero-gravity engineering to relieve soreness, pain and fatigue caused by earth's constant gravitational pull on the body. Inspired by the zero-gravity chaise position developed by NASA to support astronauts during their ascent into orbit, the Perfect Chair elevates the legs above the heart, relieving weight from the spine.
Components of the Human Touch Wellness Studio program include the complete collection of Human Touch Perfect Chairs and accessories, point of sale materials; and comprehensive marketing, training, and sales support for participating retailers provided by Human Touch's dedicated sales team.
"We understand the competitive landscape that todays furniture retailers face and are excited to be able to respond to their needs by offering them a fully integrated and ROI-driven program that will allow them to maximize their sales performance." said Director of Sales Billy Curtright.