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Capel Rugs Leads March for Furnishings Consortium

By Home Furnishings Business in Markets on July 16, 2010

Rug supplier Capel Rugs  is spearheading an initiative to establish a permanent showroom for North Carolina-based companies at SOFA|Source of Furniture + Accessories, the design center at the International Centre in Toronto, Canada.

The project will allow participating companies to work collectively to increase foreign market share, exploit export potential in the Canadian market and gain exposure to the design community.

The consortium will lower expenses by allowing participating companies to share the costs of managing and marketing a joint showroom. Members of the consortium will also be provided with assistance as they become familiar with the exporting process. With 25 years of experience exporting to Canada, Capel Rugs will play a role in sharing its experience with other consortium members.

"Exports continue to be a growth opportunity for Capel and we know that by sharing what we've learned so far, we can create a situation where everyone benefits," said Bud Capel, vice president of marketing. "We are excited about this opportunity to work with other manufacturers in North Carolina to show in a premier space and to elevate manufacturing in our home state as a whole."

Capel will gather with other North Carolina home furnishings manufacturers, as well as representatives from the N.C. Department of Commerce, the U.S. Department of Commerce and others with an interest in the North Carolina home furnishings industry for a preliminary interest meeting at the High Point Chamber of Commerce Wednesday, July 28, from 11:30 a.m. until 3:30 p.m.

"We are hoping that this meeting will act as a springboard for companies that are interested in coming together to create an exciting new opportunity," Young said. "And this is just the beginning! If we work together, the potential for growth could be tremendous."

To RSVP to attend the meeting, e-mail Rebecca McMahan  or call her at 910-572-7179. RSVPs will be accepted until July 23.



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