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Furniture First Taps MicroD for Web Development

By Home Furnishings Business in Internet on July 8, 2010 Furniture First Buying Group has partnered with MicroD as the group's consumer Web site provider.

Furniture First said it was attracted to MicroD's expertise in consumer Web site design, product catalog management, draping, room planner and search engine optimization.

MicroD began work with Furniture First members July 1 to build, service and host Web site and e-mail accounts. Furniture First's corporate office will also use MicroD's ePiphany platform to create private label Web sites.
 
Features for the private label Web sites will include a room planner, ePreVue catalogs, a dealer locator and Furniture First design articles. The Supplier Partner private label sites will be: Craftmaster, Klaussner, HTL Furniture, Serta and Southern Motion.
 
Over the course of the agreement, Furniture First and MicroD, Inc. aim to provide a consumer Web site to help members grow their businesses with new technology and sales trends.
 
Furniture First is a $1.35 billion full line home furnishings and mattresses only buying cooperative representing 177 independent home furnishings retailers from medium-low to medium-high end quality products across the United States. 


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