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Continents Apart Signs Rep Agreement with Leisure Solutions

By Home Furnishings Business in Furniture Retailing on May 25, 2010 Continents Apart has become the exclusive representative of Leisure Solutions product by Tradeworks Group.

Previously, Leisure Solutions' in-house sales team marketed and sold via e-commerce, catalog and television home shopping accounts. That business is now being transitioned to sell bricks-and-mortar accounts.

€œWe realized in the third quarter last year that we were missing out on opportunities with e-commerce and catalogue retailers," said Stuart Flaumenbaum, president of Tradeworks. "After conferring with our executive committee and consultants we determined this was because it was simply not part of our core competencies. This move will result in our in-house sales team focusing on traditional bricks and mortar business, and leaving the rest to experts."

Leisure Solutions is a division of Tradeworks Group Ltd.of Thornhill, Ontario, Canada.  They have additional warehousing and distribution in Ottawa, Illinois for U.S. customers. The company supplies home and garden products, including outdoor furniture, home and office storage and pet furnishings.

€œThe common thread to all of the Tradeworks companies is the idea of building a better mousetrap," said Steven Husak, CEO of Continents Apart. "We observed their commitment to product research and development and constant search for better ways to make products of only the highest quality. These qualities will allow a seamless integration of their products with our other lines."

Continents Apart is a nationwide sales and marketing representative organization specializing in the home and garden furnishings.


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