Cover Story: Making the Future Happen: Home Furnishings Business’ 10th Annual Forty Under

July 28, 2023   by HFBusiness Staff in Business Strategy, Industry   

For a decade now, HFB’s Forty Under 40 has been a flagship that shines a spotlight on the rising stars who are shaping the future of this vibrant industry. As the landscape of home furnishings continues to evolve, it is crucial to acknowledge and honor the talent, creativity and innovative spirit that fuel its growth and transformation.

Throughout these pages, we invite you to meet a remarkable group of individuals who have not only demonstrated success but have also contributed to the industry in a variety of impactful ways. These talented individuals represent various sectors of the home furnishings industry, including design, manufacturing, retail, marketing, technology and more. Each one has brought their unique skills, vision and dedication to their respective fields, elevating the industry to new heights.

The Forty Under 40 honorees have demonstrated outstanding leadership, entrepreneurship and a keen understanding of consumer preferences in an ever-changing market. They have embraced the challenges of the digital age, incorporating technology and data-driven insights to reimagine traditional practices and foster innovation. These young leaders have successfully navigated the evolving landscape, adapting their strategies to meet the demands of the generation of consumers while preserving the essence of craftsmanship and quality.

In addition to their professional accomplishments, these extraordinary individuals have also made a positive impact on their communities and the broader society. Many of them are actively involved in philanthropic endeavors, sustainability initiatives, and advocacy for responsible business practices. They are not only shaping the home furnishings industry but also influencing the world around them, inspiring others with their dedication to social and environmental causes.

As we embark on this 10th annual celebration, we also take a moment to reflect on the journey so far. Over the past decade, HFB’s “Forty Under 40” has become a prestigious platform that provides a launching pad for young professionals to reach new heights in their careers. Many past honorees have gone on to become respected industry leaders, influencers and game-changers, leaving an indelible mark on the home furnishings landscape. They have built upon their recognition and leveraged it to create new opportunities, collaborations and ventures. Home Furnishings Business is honored to play a role in recognizing and promoting these individuals, and we are excited to present The Class of 2023. This year’s honorees have been nominated by their peers and selected by our distinguished industry experts, taking into consideration their achievements, vision, potential and commitment to excellence.

We invite you to join us in celebrating the outstanding achievement of these rising stars as we showcase their stories, aspirations and contributions. In the following pages, you will find inspiration, innovation and a glimpse into the future of the home furnishings industry through the eyes of its most promising leaders. Together, let us applaud the Class of 2023 and continue to support those that will shape the future of this dynamic industry for years to come.

NATALIE APTER, 31
Ekornes Stressless Sales Representative,
Apter and Associates

Sales representatives are brand ambassadors in the marketplace, so it’s important that they maintain the highest level of integrity—a personal quality that exemplifies Natalie Apter. Not only is Apter hard-working, but she brings positive energy with her wherever she goes .and is eagerly responsive and ready to help problem solve. Described as someone who is ready to roll up her sleeves and jump right in, Apter is always ready to assist with building sales displays or constructing floor samples any time she is asked. With an outstanding work ethic, Apter deeply cares about the success of her clients and the company she represents. Her follow through and follow up abilities are second to none as she consistently goes above and beyond for each account she handles.

When she’s not at work, Apter volunteers her time to work with special needs children, as well as at the Food Bank of San Francisco. She also works with the Benicia Community Action Council to provide dinners for senior citizens. In addition, Apter is an advocate for Arts Night in San Francisco in support of underserved children.

TYLER BASSETT, 36
IT Director, Customer Experience & Business Intelligence, Bassett Furniture

Optimizing the customer experience, both on its website and in a traditional retail setting, is a priority at Bassett Furniture and Tyler Bassett is the person in charge of that task. He leads the team that develops and implements technology solutions that allow customers to digitally see and “feel” the stores customizable products online. He owns the technical strategy and management of Salesforce platforms, manages Basett’s digital transformation initiatives and directs the 3D product visualization strategy. He is also the one leading the technical deployment of Bassett’s new eCommerce solution, which supports the new web platform across the business and includes the deployment of CRM, customer tracking and phone software. Tyler represents the fifth generation of the Bassett family at Bassett Furniture.

When he’s not working, Bassett serves on the selection committee for the Park Scholarship Program at NC State University and is an active Member of the Henry County, VA Broadband Planning Team. He is also a volunteer coach for children’s soccer and baseball teams.

CHELSEA BOHANNON, 33
Director, Internal and Corporate Communications,
Andmore (formerly International Market Centers)

Chelsea Bohannon is an integrated communications professional with experience promoting arts, culinary, fashion, gift, design, home furnishings and hospitality clients. Her expert traditional media relations skills, datadriven digital strategy and industryspecific knowledge gained from hands-on, in-house experiences yields impactful storytelling and relationship building that effectively influences target audiences. She is devoted to learning the elements that make each industry under the Andmore umbrella unique and seamlessly weaves professionalism with personality to serve those with whom she works. Her natural curiosity and drive for excellence has provided her with invaluable insight into a variety of topics including trend developments in consumer goods, retail buying habits, planning and execution of large international events, day-to-day operations of fine-dining and hospitality organizations, client management and the passion of the arts and non-profit community. Bohannon is adept at community and media relations, executive communications, influencer marketing, social media management, media buying, email marketing, content creation, trend forecasting, special events and account management.

Bohannon is an active member of Georgia’s Public Relations Society of America (PRSA) and a gold member of Atlanta Junior League.

CRYSTAL BRUNS, 32
Director of National Accounts,
Cozzia USA

In the five years she has worked at Cozzia, Crystal Bruns has shown progressive growth in all areas. Responsible for growing the eCommerce channel for Cozzia, Bruns monitors the call center, which she helped establish, and makes sure all customer service issues and sales questions are handled appropriately. Crystal has been instrumental in growing Cozzia’s special accounts using the different brands under the Cozzia umbrella and in particular JPMedics. She has also helped grow commercial accounts. In addition, Bruns handles Cozzia’s paid advertising programs with various trade publications. Because Crystal’s role within the company is extremely varied, her success shows that she has drive, discipline and the focus to be successful.

Crystal donates her time working on charitable events for the Atlanta Hawks organization. She also helps run a camp for “Next Play”, a non-profit organization that is sponsored by the Jeremy Langford foundation. The foundation supports youth mental health by using positive reinforcement through life enhancing activities.

SHAUNA CARDENAS, 40
Catalog Data Manager, AVB Brand SourceFurniture

Shauna Cardenas leads AVB BrandSource’s largest data entry & analysis department and is responsible for of managing the buying group’s global online catalog of hundreds of home furnishings vendors, which is deployed on hundreds of retail websites. She is tasked with optimizing her team’s performance, launching new digital processes and enhancing the quality and breadth of the catalog itself. Despite the challenges of a constantly shifting online landscape, Cardenas works diligently and tirelessly behind the scenes on behalf of the group’s furniture technology source dealers. She successfully united four separate teams spanning multiple time zones into a single, cohesive unit. Cardenas also achieved 100% staff retention despite a reorganization, which included changes in titles and responsibilities.

Cardenas is active with Veterans Affairs and is an animal lover who fosters strays and abandoned pets. She is described as “an all-around sweetheart who is a joy to work with and an inspiration to all.” She embodies the best of AVB BrandSource and its members-first focus.

PHILIP CARLITZ, 31
Chief Revenue Officer, Bedding Industries of America

As chief revenue officer, Philip Carlitz is responsible for leading the sales and marketing efforts for Bedding Industries of America’s portfolio of mattress collections, which include the newly debuted Eclipse Glacier series, Hemingway Key West and Lifestyle collections, the Eclipse Hope Charity line, and the Eclipse Cares roll pack series. During his first 18 months with the company, he spearheaded many of the company’s growth and sales initiatives. He is credited with executing the company’s acquisition of Illinois Sleep Products in 2022 and launching several successful new collections nationally for the company.

Beyond his professional achievements, Carlitz serves on the Young Professionals Committee in Illinois, a group that is dedicated to raising funds and awareness for the Illinois Holocaust Museum and Education Center through fundraising events and educational programs. He is also an Ante 4 Autism sponsor, working to raise money and awareness within the home furnishings industry for families who have been impacted by Autism.

JOE CRANDALL, 35
Independent Sales Representative,
Crandall and Associates

Joe Crandall is an excellent example of an outstanding and youthful sales representative. His success is rooted in 10 years of outdoor specialty retail experience. His professionalism and integrity is highly respected by everyone with whom he works. Selected as a finalist for the International Casual Furnishings Association’s Sales Representative of the Year since 2020 (including 2023), Crandall has received numerous awards and multiple times in some cases from manufacturers over the last five years including: TUUCI Territory Growth Award, the Brown Jordan Hubert Jordan Award for outstanding sales growth, the TUUCI Retail and Trade Territory Improvement Award, the TUUCI Rep of the Year Award and the Jensen Outdoor Representative of the Year. He is a rational arbitrator in disputes between manufacturers and retailers, and trusted by dealers to guide them in the right direction. His dedication to working hard is a refreshing inspiration for younger men and women to recognize the success and appeal of being an independent rep. Committed to giving back, Crandall was a founding member of the ICFA Casual 100 Club, which created a new funding stream for City of Hope. He is a father of three girls under the age of six and a dedicated family man.

MARLON DAVILA, 39
Merchandising Manager,
Rana Furniture

Marlon Davila is the merchandising manager for Rana Furniture in Doral, Florida. He is responsible for buying all furniture & Accessory categories by collaborating strategically with suppliers, graphic designers and global leaders in order to create winners and maximize GMROI. With 20 years of product design success his portfolio includes hundreds of successful products. Using his experience together with market analysis and design interpretation, he curates products by leveraging strategic partnerships & furniture shows to gain insight into furniture design trends that will help maximize sales growth. Davila is also a passionate leader who is adept at strategic management including setting objectives, analyzing the competitive environment, analyzing the internal organization, and evaluating strategies to help meet its goals.

Davila has volunteered with City of Hope, the organization dedicated to making a difference in the lives of people with cancer, diabetes and other life-threatening illnesses.

ANTHONY (TONY) ERICKSON, 36
Senior Client Support Lead,
FurnitureDealer.net

Overseeing the FurnitureDealer.net client team, Tony Erickson and his team provide website support to over 100 brick and mortar retailers across the U.S. and Canada. His responsibilities include assisting on multiple top 100 retailer’s websites, new client onboarding, tool support and training and onboarding new team members. He has long been a key behind the scenes member and mentor at the company and an important contributor to the client journey. In his 10+ years in the industry he has played an integral role in the success of many retailer’s digital strategies as well as training and mentoring many members of the company and its retail partners. As the lead of the client support team, he has been heavily involved in designing both the internal team member and new client onboarding programs. Tony has long been a key behind the scenes contributor to the success of FurnitureDealer.net and it’s retailer partners.

Erickson participates in a series of charity video game marathons called GamesDoneQuick that feature high-level gameplay by speed runners raising money for charity donations. The group teams up with several non-profit organizations, including Doctors Without Borders and the Prevent Cancer Foundation. Erickson holds multiple world records for speed runs in video games.

RACHEL GOMEZ, 36
Vice President of Marketing,

Rachel Gomez joined the DreamFit team in July of 2022 as its vice president of marketing. Her primary responsibility is to implement a cohesive marketing plan that will help increase the brand’s awareness across all platforms. Since joining the team there have been tangible results in terms of her efforts to grow the company’s digital presence and increase its digital sales. After a relaunch of the company website, and the effort Gomez put into generating new and creative ways to engage with retailers and consumers, the results were substantial including an increase in followers, brand awareness and online sales. Utilizing the company’s online wholesale portal, unique product swatch cards with QR codes and a monthly newsletter, DreamFit was able to effectively communicate with its retail partners, which ultimately helped increase sales.

Gomez is passionate about helping women succeed in the workplace and donates 50 hours of her time each year consulting with women of all ages to help them achieve a healthy work/life balance. By donating her time, she hopes to empower more women in the industry.

BRETT GROLEAU, 39
Vice President of eCommerce,
Kingsdown

Brett Groleau serves on the executive leadership team at Kingsdown where he is responsible for all strategy and planning of the eCommerce business, providing thought leadership as it relates to omnichannel growth. Not only has he made significant contributions to the growth of the company’s eCommerce presence, but also the business overall. Two years into the role, Groleau was able to grow the eCommerce channel by more than 300 percent. In a move that would ultimately prove to be a game changer, Groleau performed his own version of a brand audit. Not only did he help remerchandise the online assortment, but he also improved online content and launched Kingsdown’s highly regarded Sleep Love Share product review program, which now exceeds 7,000 online reviews of 4.7 stars or higher. Groleau was also responsible for generating $1 million in profits. Groleau’s love of the outdoors and sports align with his passion for helping others. He raises money for the children at St. Jude’s hospital. He also donates to and provides resources for the National Alliance on Mental Health.

DANIELLE HALL, 33
Vice President of IT, Backoffice
and Operational Applications,
Andmore, formerly known as International Market Centers

In her seven years at Andmore, Danielle Hall has progressed through the company’s digital marketing and IT departments. She began as a digital marketing coordinator at AmericasMart and when they merged with Andmore, she became the digital optimization manager. Most recently she transitioned to the IT department first as a project manager and then to her current position. Danielle’s work touches the tools that impact Andmore’s business including its financial, HR, registration, leasing and property management software. She oversees the enterprise application platforms, serves as the primary IT leader for the executive business stakeholders and helps guide these initiatives through Collaboration Framework for their applications. She defines and designs solutions that will meet the business objectives and strategic goals.

Danielle is instrumental in the company’s dedication to ongoing education around issues of diversity, inclusion, human rights, and social justice.

SYDNEY HARRIS, 27
Director of Organizational Development, Furnitureland South

As a member of the third generation to be involved in the family furniture business, Sydney Harris is making an impact at the world’s largest furniture store. Having joined FurnitureLand South in 2018 as a sales and design consultant, she transitioned into the role of sales education team trainer, where she spent three years training new sales associates and educating the company’s team of 150 sales and design consultants. In July of 2022, she was promoted to her current position and since then has been working with upper management to improve processes and develop curriculum and metrics to allow for measurable success. She is described as an incredibly hard worker who possesses impressive character and integrity.

Harris has been recognized as a WOW Future leader award finalist, a 20 in their 20’s by the Triad Business Journal, and an HFA Emerging Star of the Year. She has served as vice president of membership at WithIt and is also a member of the board of advisors for her local Salvation Army.

MITCH HODGES, 37
Vice President Sales, Bassett Mirror

Mitch Hodges is described as a selfmotivated, determined young man who strives to succeed in his career as well as in his personal life. He has proven himself time and time again to be an empathetic leader and has a terrific sense of being able to look at the big picture and make decisions that lead to success. He progressed from an entry level sales manager at Bassett Mirror to vice president in less than five years, accomplishing so much along the way. He is a great motivator who is responsible for driving a top tier sales force to success in the U.S. and Canada. He is also the company’s youngest vice president in its 100 years history. Hodges strives to better himself on a daily basis and in doing so helps others to accomplish their goals.

He volunteers as a referee for football, basketball and baseball games even though he does not have a child that participates in these sports. He also leads an anti-bullying campaign within the local school district. Additionally, he works closely with the local homeless shelter and helps fundraise for them to assure they have the necessities. Mitch has a mission to change any negative perspective to a positive one, from his family, friends and even co-workers. He thrives to encourage everyone to see things in a new perspective and desires to see others succeed at life and business.

MEGAN HUDSON, 39
Merchandising Manager, England

As merchandising manager, Megan Hudson is responsible for introducing and merchandising new styles for England. From conception to research and development to marketing she works across all departments and fabric mills to assure the fabrics are approved, in stock and ready for Market. She has a vast knowledge of fabric buying, flowing and application. Her eye for design trends, colors and style has helped to mold the England line into a more transitional look. During the course of her tenure at England she has grown to be responsible for not only Merchandising the England line but also in Marketing it to the public through the website and social media. She overcame various obstacles and managed to bring to market small offerings of new styles in the midst of the pandemic.

She also has an incredible memory and can recite the names of almost all the fabrics that have been introduced in the past 17 years.

JORDAN JONES, 35
Delivery Manager, Turner Furniture

As the delivery manager of Turner Furniture, Jordan Jones is an exceptional individual who has consistently demonstrated his ability to lead and achieve remarkable results. His sincerity for the well-being and development of his team sets him apart. Jones is a resultsoriented manager and has set new standards of excellence. Since joining the management team, he has demonstrated an unwavering commitment to customer satisfaction. He always goes the extra-mile to make sure that tasks are completed promptly and with the utmost accuracy. In his first year as delivery manager, Jones achieved an outstanding feat by setting an all-time company record for overall delivered value in dollars. This accomplishment serves as a testament to his leadership skills and ability to motivate and inspire his team. He displays a genuine interest in his team members’ well-being, supports their personal development and creates a positive and nurturing work environment. Jordan actively participates in volunteer opportunities with the Boy Scouts, the Chamber of Commerce and the YMCA.

FAUZIA KABANI, 36
Corporate Manager, Exclusive Furniture

As the corporate manager of this family business with eight locations and one distribution center, Fauzia Kabani is a major contributor to the success of Exclusive Furniture. Working alongside her brothers, she coordinates supply chain logistics, oversees operations, manages inventory and maintains the customer service experience as well as the brand. Kabani has worked hard and has been an inspiration to those around her as a strong female presence in a male dominated industry. Her leadership skills have helped increase sales and revenue through effective strategies, streamlined operations and a customer-centric approach.

She has developed high-performing teams, created a positive work culture and expanded the company’s market presence through strategic partnerships. Wanting to give back to the community, Kabani has played a key role in establishing successful philnthropic outreach programs, which have made a significant impact by improving the lives of those in need.

ANDY KAHAN, 33
Business Development, Regal Fabrics

Since 2018, Andy Kahan has been an integral part of Regal Fabrics, the Kahan family business. He spends his time focused on various areas of the company, managing the samples department, creating the company newsletter, leading marketing initiatives and overseeing operations. During the pandemic, when supply chain challenges were prevalent, Andy dramatically increased the speed and capacity of the samples department. This was a major factor in the company gaining market share during a time when others could not even get their product to market.

In addition, Andy led efforts to successfully grow relationships with contract distributors. In a move designed to improve communications within the organization, Kahan also created —and continues to maintain— the company newsletter. He brings a youthful energy and a new set of eyes to a traditional business in an older industry. He consistently looks for new ways to create efficiencies in the work environment to achieve increased productivity, making him a valued member of the team with whom he works.

SCOTT KAHAN, 37
Business Development, Regal Fabrics

In 2019 Scott Kahan joined Regal Fabrics as a member of the third generation of the Kahan family. During his burgeoning career he has been tasked with pursing new opportunities for the company. He has led the effort to acquire one of its competitors, Diversitex Home and its evolution into Kindred, an expanded selection of stylish, sustainable fabrics for a growing segment of eco-conscious consumers. He also pioneered Regal’s entrance into the digital printing business including buying the printer and hiring an expert to operate it. Kahan spearheaded efforts to further develop Regal’s business relationships and growth with eCommerce companies and continues to look for ways to pursue new opportunities for the company.

JAMES LAMB, 40
Tradeshow Coordinator, Lean Practitioner and Woodlands Manager,
Telescope Casual Furniture

James Lamb organizes Telescope Casual Furniture’s exhibition in 12 industry trade shows each year, from selecting featured products to the extensive logistics of packing and delivery to onsite set-up and breakdown. He has completed training and certification to lead the company’s just-in-time manufacturing methodology and oversees the management and maintenance of the company’s 8,500 acres of timberland in upstate New York. During his 10 years of employment, he has pursued advancement of his love of forestry with the company’s timberland and gained expertise to lead the manufacturer’s lean production protocols. His close involvement on the production floor has been a catalyst for the company’s commitment to superior environmental concern and efficiency. Lamb has earned admiration throughout the company for his diligence to handling the unique needs of the sales team.

James supports organizations that do good for the community and is an advocate for City of Hope.

KATIE MOCOL, 36
Senior Product Catalog Specialist,
FurnitureDealer.net

Katie Mocol has long been a key contributor and mentor behind the scenes at FurnitureDealer. net. Her responsibilities are to ensure that manufacturer catalogs are fully up-to-date and properly convey to the end customer the reasons their furniture might be right for them. Katie is responsible for the customer experience for the brands that she manages as well as handling any product data issues that might arise. Her knowledge of furniture is vast, and she is always happy to share what she knows with newcomers to the team as well as its retail partners. Mocol has long been responsible for managing many of the most important vendor catalogs that FurnitureDealer.net maintains. In addition to being a mentor to team members, Mocol helps onboard new employees. She is also involved in guiding the company’s standards for producing content for its clients websites and creating a leading furniture and mattress shopping user experience.

Katie is a member of WithIt, a non-profit organization dedicated to the professional development of women in the home and furnishings industry.

ALANA MOSKOWITZ, 37
Vice President Communications,
Kravet, Inc.

As the VP of communications at Kravet, Alana handles everything from strategy for Kravet’s brand and partner collection launches to PR and media partnerships. She has developed meaningful relationships and strong programs for the designers and the design community as she positions Kravet as the go to resource for luxury interiors. Moskowitz successfully brought modern marketing methods to an over 100-year-old family business. When she began working for the company in 2016, she launched an influencer program, which enhanced existing relationships. With an intimate understanding of the interior designer’s approach, she was able to build mutually beneficial and meaningful partnerships between the company as the brand and the ‘influencer’. Additionally, she has taken the lead on digital advertising, defining the brand’s approach, which led to an increase in trackable lead generation.

Alana is involved in New York Cares and Jewish Family Services. She is also committed to some of the most meaningful Kravet philanthropic tie-ins from Kips Bay Boys & Girls Club, to DIFFA, to the Kaleidoscope Project, the Ronald McDonald House and more.

KAYLEIGH NETT, 27
Sales Manager,
Dunk & Bright Furniture

Kayleigh Nett quickly earned a promotion to sales manager at the newest 90,000 square foot showroom of Dunk & Bright Furniture. She is directly responsible for managing five designers, three salespeople and two bedding specialists. Nett helps to close sales for others and works with customers herself. She also improved the online shopping experience for customers by organizing and uploading hundreds of merchandise photos to the Dunk & Bright website. The sales team that Kayleigh leads is the largest of Dunk & Bright’s and sells $10M annually. In addition to her management responsibilities, she is on-track to sell $600K in her first year of furniture sales.

In terms of civic and community involvement, Kayleigh supports and fundraises for Hello Health, an organization that treats drug and alcohol addiction in the Upstate NY community. She also raised a significant amount of donations for her participation in Hello Health’s annual 5K run in May 2023. She was a local restaurant owner in Central NY, prior to her employment with Dunk & Bright, and employed dozens of people in the community. Through her restaurant, she donated food to homeless shelters and others in need.

MEGAN OSBORNE, 30
Visual Merchandising Director,
Codarus

Megan Osborne was hired by Codarus as an intern in the spring of 2014 while she was pursuing a bachelor’s degree in visual merchandising at North Texas University. She was such a good fit that she was offered an entry level position at the end of the internship. The following year, she was promoted and given more responsibility. Being with the company for nearly 10 years, she has played an important role in the company’s success. Osborne is responsible for merchandising five Codarus showrooms around the country as well as working with 12 different brands point of view. Her colleagues say she handles this work. with ease because she has a great work ethic, is creative, and is extremely dedicated to her field. Osborne is also an excellent communicator and expertly manages a team of furniture movers, contract helpers and other industry tradespeople in the frantic environment of a market showroom set-up. Osborne is also dedicated to making sure the large product donations that are allotted to Habitat for Humanity and Dwell with Dignity are organized and prepared so they can be distributed to various locations throughout the country.

BREANA PENNINGTON, 38
Vice President,
Diamond Mattress

Breana Pennington is a fourthgeneration leader at Diamond Mattress and has been with the company for nearly 20 years. She works closely with the executive team to advocate sleep wellness while developing a culture aligned with the company’s ICARE core values. Pennington started her career at Diamond as general manager upon graduation from college. She exceled under the mentorship of her father and brother and was promoted in 2017 to her current position as vice president. Her contributions to the company, including helping to drive explosive growth in the last five years, is immeasurable. She assures communication and collaboration among all departments, and leads initiatives that focus on continuous improvement and strong company culture. An advocate for diversity and inclusion Pennington supports the empowerment of other women in leadership roles. She is the driver of key projects within the company and initiatives that relate to the company’s finances including capital investments, purchasing and taking advantage of market conditions.

BRIANNA PHARES, 36
Director of Marketing & Product,
Dorel

Involved in product development, marketing and sales, Brianna Phares has been with Dorel for over twelve years. She has strengthened many customer relationships and launched successful programs. She brings a refreshing enthusiasm to her work as she keeps the bar high for her team. As director of marketing & product Phares partners with the senior director of sales to lead the development of new collections and product line extensions from concept to execution while focused on targeting traditional furniture retailers. She also establishes long global product strategy for all phases of product development. In her role she works closely with the design, marketing and sales departments as well as overseas and domestic factory teams. Phares’ most recent accomplishments include the development of a B2B wholesale website strategy, leading the development of a new CRM system and marketing over 80 successful case goods product launches in the past two years alone.

JESS PRICE, 36
President, Owner/Operator,
Price Furniture

Jess Price is the owner/operator of Price Furniture, a family business that has been a fixture in Las Vegas, New Mexico for over 65 years. He successfully took the reins of this growing business and helped turn it into a multimillion-dollar retail furniture operation in a town of only 15,000. The success of Price Furniture has been built on decades of relationships and community involvement, and Price’s strength in these areas is evident in the positive feedback and loyalty he receives from customers, and from the team he built and maintains around him. Price is laser focused on customer service and involved in all aspects of the business, including handling deliveries, community outreach, and all the other tasks that a typical family-owned business owner/ operator has as part of their responsibilities. Even during challenging times, including the COVID-19 pandemic and the wildfires that ravaged the west last year, he and his team persevered and emerged even stronger than before.

LUKE QUINN, 30
Store Owner/Manager,
Posh Pelican Furniture

Owner and manager of a 30-yearold retail furniture store located in Englewood, Florida, Luke Quinn has a passion for business and his local community. The family run business reaches customers along Florida’s Southwest Coast as far north as Tampa and as far South as Naples. Quinn is a “roll-up your sleeves kind of guy” who gets involved in every aspect of the business including managing the employees, attending Markets as a buyer and making deliveries while remaining flexible to fill in wherever needed. During a career change and while in the Army Reserve as a company commander, he began working for his aunt and uncle, who were the owners of the Posh Pelican. He dedicated all his time to learning every aspect of the business and after approximately two years, he purchased the business from them. Since then, the Posh Pelican won Englewood’s “#1 Furniture and Home Décor Store” every year from 2018 to 2023. Quinn has been a member of the Chamber of Commerce since 2019, a Rotary Club member since 2020, and he continues to be involved in the community by sponsoring sports teams, and volunteering for a wide variety of events. Quinn is always eager to help others in need. Within hours after Hurricane Ian’s devastating landfall, Quinn helped community members with business and residential issues, tarping, cutting drywall, and providing mattresses to those who lost so much.

RICKY RILEY, 36
CEO,
Spring Air Florida

With CEO and bedding industry veteran Ricky Riley at the helm, Spring Air Florida/ Compass Sleep Products is fast becoming the premiere bedding solutions factory in one of the fasting growing regions of the country. Launched last summer, Riley not only played an integral role in securing the licensing agreement with Spring Air for Compass, but he also laid out and outfitted the brand new 53,000-square-foot manufacturing, warehousing and equipment repair complex. When he set out to staff the entire operation, located in rural Florida, the first job fair he hosted attracted 103 people in a town with a population of 240. As a result of being aligned with Spring Air, Riley was able to grow the company much faster than anticipated. He created a go-to-market strategy necessary to gain significant floor space for Spring Air in Florida following the brand’s hiatus in the state. He has created a winning combination for retailers and consumers throughout Florida, while focusing on producing quality, medium-range price points. Compass Bedding Products is an arm of a group of manufacturing businesses that provide training programs for youth in foster care designed to set them on a path for future success. Riley is actively involved in the program and the community, serving on the board of the Madison County Chamber of Commerce and among other things, providing bedding.

BRIAN ROBINSON, 37
Sales Manager,
STORIS

Ten years ago, Brian Robinson joined the STORIS team and quickly made his mark as a client advocate. After a few years in this role, he moved into business development and saw tremendous success as a direct result of his solid work ethic, excellent follow-up skills and strong command of STORIS’ technology platform. While software is widely considered to be a complex sale, Robinson keeps things simple while uncovering problems to be solved and then leverages the company toolbox to help retailers flourish and make the most of their investment. He has added more than 20 Top 100 home furnishings retailers to the company’s roster and was the lead sales professional on the biggest deal in its history. Robinson was recently promoted to sales manager largely based on his performance and willingness to help others on the team be successful. Described as a very generous individual, Robinson often shares his time and expertise with those around him. He is an active participant in company fundraisers including STORIS’ Christmas in the City program.

IAN SCHWARTZ, 38
Vice President,
Kravet, Inc.

Having spent his entire 21-year career at Kravet, Ian Schwartz has held many positions within the company. He started as an intern, worked in the Kravet studio and export departments, and also worked as an outside sales rep for the residential division. He later worked as the national sales manager for the fabric company’s commercial division, Kravet Contract, where he lead the commercial sales team, oversaw key accounts and worked with Kravet’s executive team on sales strategy. He even managed Kravet’s government division. No matter the position he holds, Schwartz has what it takes to not only increase sales but to also increase efficiencies within the company. He was elevated to his most recent role as vice president during very challenging times surrounding the pandemic. Yet, through it all, Schwartz has proven to be an outstanding leader to his team and a valuable asset to the company. Schwartz won Kravet’s Creative Seller of the Year award winner in 2018. He lives in New Jersey with his wife and three children.

DARLENE SEXTON, 28
Director of Training,
Myriad Software

Darlene Sexton started her career with a strong retail background, so she embraced her role at Myriad Software immediately as she moved from training specialist to director of training. A results driven leader, Sexton is highly skilled in training technologies and virtual training content and manages the process to onboard Myriad’s web application, PointCentric, successfully, while going the extra mile to assist her clients as they embrace their new RMS system and make it live. Sexton’s outreach into the community extends to the homeless in downtown San Diego, as well as tending to the Ocean Beach Community Garden that provides organic produce for their community, and volunteering to lead walking tours in the historic Gaslamp area of downtown San Diego. Darlene has also been involved in the WithIt, a non-profit organization dedicated to the professional development of women in the home and furnishings industry and plans to volunteer more with them in the next year.

PREET SINGH, 35
Co-Founder and Chief Executive Officer,
imagine.io

Preet Singh built a 3D technology platform that helps furniture and home decor makers save time and money by creating dynamic 3D content that outperforms traditional studio photography. With an easy-touse web interface customers can create 3D images in minutes instead of days, giving consumers more confidence in purchasing after using their platform. Using digital prototyping that encourages collaboration, Singh is changing the way the home furnishings industry is doing business. He has made it his mission to educate people that they do not have to have a background in 3D engineering or design to turn out superior images. Singh is involved in emphasizing the importance of vocational training and education in underprivileged communities in India. He provides aid to these communities by donating supplies necessary for vocational training with a focus on STEM.

OLIVIA COX SMITH, 30
Chief Marketing, Human Resources & Administration Officer,
Custom Outdoor Furniture & Restrapping

Olivia Cox Smith is a third generation family member to own Custom Outdoor Furniture & Restrapping. She is the chief buyer and showroom merchandiser, overseeing the retailer’s sales and marketing initiatives, monitoring human resource protocols and directing the implementation of a new POS system that tracks inventory and production. Smith encourages her team to keep customer service at the heart of every interaction as she leads by example. By using clear communications and boosting employee success and morale, she is a respected leader and the people around her are proud to follow, giving rise to a loyal work team. Prior to joining the family business, she was an event manager, which laid a strong foundation for her to host instore promotions and communityrelated activities. Olivia is involved in Salkehatchie Summer Service, assisting with repairing homes in need in her community, supporting ICFA’s partnership with City of Hope, serving on the education committee at Belin Memorial United Methodist Church in Murrells Inlet, SC, as well as contributing to the Champion Autism Network.

STACY THOMAS, 38
Designer,
Bass’s Tradition House

Stacy Thomas has a talent for understanding what Bass’s Tradition House customers want and works with them to design their rooms in a manner that suits their style and needs. She has amassed considerable knowledge about furniture and design in the last 17 years, working diligently to expand her skills, and earning the respect of her customers. She spends time listening to what they are looking for and always goes an extra mile to help them achieve the desired outcome for their home. She works with each customer, paying close attention to details, to create a cohesive look while coordinating colors, patterns and fabrics that work best. In addition to her work at Bass’s Tradition House, Thomas spends time with her family and also supports the Masonic Lodge and its community efforts, including Veterans organizations and the American Legion. She also supports Motorcycle Associations that raise money for local charities.

CLEVELAND TUBBS, 34
Bedding Category Director,
Havertys Furniture

An experienced buyer with a demonstrated history of working in the furniture industry, Cleveland Tubbs is a man with high integrity and strong character. As the director of the bedding category, he manages all things bedding including partnerships with multiple vendors, merchandising, negotiations, training directives and delivering on sales and profitability metrics. Having been with Havertys for 14 years, he started as a sales consultant and worked his way up first as an assistant manager, then as a branch manager and general manager gaining valuable knowledge and experience. Tubbs transitioned into the bedding category leading Havertys to new levels of success in his first two years in the position. He is skilled in purchasing negotiation, pricing strategy, supply chain management and team leadership. Committed to being the most effective team member he can be, Tubbs leads from personal conviction. He is a strategic thinker who is honest and straightforward in his engagement with others and has the unique ability to accomplish goals in a creative way.

VICTORIA VALENTINAS, 33
President/Principal Designer,
VLV Designs

Victoria Valentinas is a rising entrepreneur who started her own interior design and custom art business in the middle of a global pandemic. Three years later, the company is thriving. As principal designer at VLV Designs, Valentinas masterfully runs every aspect of the firm, which specializes in bespoke room design packages, custom bedding and window treatments, faux finish paint treatments and custom art. She has demonstrated a remarkable ability to conceive innovative and visually stunning design concepts and consistently pushes the boundaries of creativity, delivering unique and captivating spaces that delight clients and industry professionals alike. An example of this includes the fact that she strategically developed a niche in the interior design market in her region becoming the go-to firm for bespoke hand painted wall and ceiling finishes as well as custom painted fine art. Despite her young age, Valentinas demonstrates an impressive track record of continuous professional and personal growth. Additionally, she always makes time to give back and has already made a significant and lasting impact on her local community.

LINDSEY WALDICK, 29
Visual Display Manager,
Turner Furniture

Lindsey Waldick is a visual display manager whose extraordinary talent and dedication have transformed showrooms into captivating spaces that leave an impression on all who enter. Her strong foundation in interior design has made her an invaluable asset to the Turner Furniture team. Waldick spatially plans and designs the showroom floor for three stores including Turner’s Fine Furniture and Turner’s Budget Furniture in Beachton, GA, as well as Turner’s Budget Furniture in Tallahassee, FL. She has the ability to curate a comfortable and inviting space that inspires their customers, reflects individual personalities, and sets her apart in an ever-changing world where a home serves as a personal sanctuary. Waldick has earned several awards for her outstanding talent and commitment to excellence in her craft, including the prestigious Turner’s Showroom of the Year Award for 2022 as well as numerous Showroom of the Month Awards throughout the year. Her talent and creativity helped set the stage for record-breaking sales performance in the showroom several times during the year. Waldick’s love for her work stems from her profound belief in the transformative power of well-designed spaces. Beyond the showroom, Waldick makes a positive impact in her community by supporting the Northwest Florida Great Dane Rescue, Going Places Street Outreach, and the Red Cross. Additionally, she has donated her time and skills to Big Bend Habitat for Humanity.

DYLAN (DONG) WANG, 33
Chief Operating Officer,
KUKA Home

As the recently appointed COO at KUKA Home, Dylan Wang is tasked with operation management, human resources, cultural development and coordinating and overseeing various tasks between headquarters and its subsidiaries. He has been with KUKA Home for 11 years and his exceptional performance and work ethic have earned him a reputation as an excellent leader and as an expert in the industry. He has a deep understanding of both the United States and the Chinese markets, which has proved pivotal in driving the company’s success. Additionally, he welcomes all employees with open arms and takes the time to not only get to know them but to help them recognize their strengths and weaknesses to help them succeed. He knows that the success of the company is not just his but belongs to everyone around him. Through mentorships, Wang has taught over 100 lessons to help individuals improve their English language skills and understand the home furnishings industry in the United States. Additionally, his support of the LGBTQIA+ communities has helped support diversity and inclusion and he has been a voice for those who may not have a platform to speak for themselves. Supporting educational initiatives through donations is also very important to Wang as he recognizes that positively shaping young minds has the power to change the world.

ALEX WRIGHT, 33
General Manager,
Wrights Furniture and Flooring

Alex Wright is helping to drive growth for his 5th generation family-owned business, which is over 130 years old. He oversees all the advertising activities and helps implement campaigns utilizing television, radio, social media and digital channels as well as direct mail for major promotions. He is also involved with the store’s merchandising efforts. Like many business owners, he contributes to all facets of the operation. His frequent presence at furniture markets and trade events is one of the things that helps him grow and learn firsthand from other professionals. Wright has also helped drive recent growth through acquisitions as the company expanded from their Dieterich, Illinois store into the Springfield and Robinson area markets. His commitment to the company has helped fuel growth as he is part of the team that makes the decisions that will set the company up for success into the future. Wright believes in giving back to his community and volunteers his time to organizations such as the Dieterich Community Development Corporation, Dieterich Business Association, Wright Family Center, Dine in Dieterich Fundraiser, Small Town Christmas Fundraiser and more. He was the YBNext (Junior Chamber) President and the Effingham Chamber Community Leader Under 40 in 2018.

ROB DAVIS, 39
President,
Diakon

When we last featured Rob Davis, he had been named an honoree in the Class of 2017. At the time, he was VP of client solutions at Diakon and was described as “the type of young, innovative and ambitious talent the industry needs but has difficulty attracting.” Six years later, he is the president of the company and has helped Diakon become the largest privately held last-mile delivery company in the country. He is a servant leader with the ability to develop highly productive teams and relationships that are built on trust and integrity. He has consistently led the company through innovation and growth year-over-year despite economic downturns. Davis is 100% dedicated to helping the industry evolve and innovate to compete with the e-commerce giants. Davis helped form and has donated a considerable amount of money to the National. Home Delivery Association Foundation (NHDA), whose mission is to advance educational and other charitable activities in the delivery industry through a scholarship program set up for frontline delivery associates.

JAIME WASSER HACK, 38
Vice President ,
Wasser’s Exclusive Furniture & Interiors

Jaime Hack is a furniture maven who excels in building relationships and creating successful partnerships. She is responsible for developing strategies to grow Wasser’s Residential Design Division. With a talent for connecting with employees, clients, vendors, and business partners, she hosts events to foster learning and connections among designers and willingly shares knowledge and trade secrets to assure project and business success. Being deeply passionate about furniture and design, Hack prioritizes a stellar 5-star client experience. She listens attentively to clients’ needs, understands their space utilization goals, and expertly guides them through a seamless design process. Her meticulous attention to detail ensures nothing is overlooked. Jaime’s innovative thinking extends to launching new revenue streams, including the baby and juvenile specialty department called Little Wasser’s. A proponent of giving back, Hack has participated in Race for the Cure charity runs and has hosted fund raising events for the American Heart Association in the showroom. She has also donated to the Lotus House who’s mission is to improve the lives of homeless women by providing tools and resources to empower them to improve the quality of their lives.

KYLE JOHANSEN, 38
Executive Director,
HOM Furniture

Last featured as a member of the Class of 2013, Kyle Johansen was the merchandise manager at HOM Furniture. Today he is the executive director, merchandising and marketing. He joined HOM in 2003 as a showroom support person. The following year he was recognized as a top sales writer and his responsibilities have continued to increase ever since. His impact has been felt throughout the years as a key leader in developing new initiatives. Most recently he added two product categories — area rugs and outdoor furniture— and has nurtured them to become top performing categories for the retailer. As Johansen built his career, he has always remembered how important it is to give back. He is a mentor for business students at University of Minnesota and is a member of the board of directors at the Mercy and Unity Hospital Foundation. He also supports several fundraising initiatives in which the store is involved. Johansen continues to be a shining example of what a future leader should be.

IMAN SCHROCK, 38
President,
Gigacloud

Iman Schrock is part of a new and fastgrowing segment in the industry. As the president of Gigacloud, he exhibits strong leadership in an ever-increasing cloud-based Artificial Intelligence (AI) environment. He was actively engaged in the initial IPO of Gigacloud and continues to maintain meaningful relationships with investors and shareholders while assuring the organic, incremental growth of the company. Gigacloud’s mission is to help businesses transform operations and unlock new growth opportunities through intelligent automation and data-driven insights. Schrock is well-equipped to spearhead this mission and has a degree in leadership and organizational psychology. He has taken advanced courses in disruptive strategy and organizational leadership at Harvard Business School. As an educator and university professor he has taught courses in business and economics. As a young executive, Schrock exhibits the characteristics of a philanthropic leader and participates in various community outreach programs including corporate giving pledges. He also supports the City of Hope and its cancer research, treatment and prevention programs. He has been a past recipient of the Southern California Leadership Impact Award.

JOSH WASSER, 39
President,
Wassers Exclusive Furniture

As president of Wasser’s Exclusive Furniture, Josh Wasser has maintained continued success since he was last featured in these pages (Class of 2016) running Wasser’s 3rd generation family business. The company mantra he developed, “exceptional service before, during and after the sale,” has proven to be a winner for growth and profitability year-over-year. But perhaps one of the most significant of his achievements during his tenure, is the fact that he spearheaded a dialogue with the Mayer of the City of Hallandale Beach, FL., to execute plans with the city’s redevelopment board that would revitalize the stagnant Schmatta Row area into a vibrant new destination. As a result, the city block where Wasser’s store is located has now become the newly re-designated “District 8” with Wasser’s being the first property to take on the massive project of redesigning and uplifting the building with a new, elegant store front, stunning new signage and a classy 200’ hand painted ocean themed mural. Thanks to Wasser, this accomplishment has made Wasser’s a destination shopping experience, drawing a younger, more upscale clientele to the area.

MORRIS YEH, 34
Director of eCommerce,
Coaster Company of America

Morris Yeh is the director of eCommerce at the Coaster Company of America. He is responsible for managing the digital platform that integrates product content, imagery and optimization of product positioning. His continued energy and enthusiasm related to innovation in the field of product development and the growth of eCommerce retailing is contagious. He began his career at Coaster as a director of product development for all major categories. The knowledge he gained provided a foundation for creating a vibrant strategy for developing strong relationships with a large network of eCommerce retailers such as Wayfair, Amazon, Overstock and Walmart. Yeh has executed innovative product developments in several categories including motion, home office and home accents. He has also developed tools and resources to help ensure the success of consumer engagement through vibrant technological integration. Yeh is a supporter of the City of Hope Home Furnishings Industry Fundraiser, the Home Furnishings Hall of Fame and the Home Furnishings Association.

Editors Letter: The New Face of Service

July 29, 2021   by HFBusiness Staff in Business Strategy, Industry   

Furniture stores, along with the entire retail trade, are struggling to attract and retain employees. In April of last year, during the forced shutdown across the nation, furniture stores lost 38% of their employees. While many employees returned the following month, the industry has not returned to 2019 levels (97%). The graphic below represents the statistics.

These employee levels would be fine if it wasn’t for the fact that the industry grew 29.8% in Q1/2021 over the same quarter last year. Anecdotes abound about the lack of the delivery crews to deliver the product that finally arrived or the need to hire quality sales associates. These two components of the process — selling and delivering — are essential to a retailer’s success. Although employee search sites may produce applicants, the resulting interviewees who show up are the problem.

Obviously, a solution is increasing the hourly rate or guarantees for retail sales associates. In desperation, many retailers have gone this route. However, once an increase is done it can’t be recalled. A key performance indicator for retailers that has not been considered recently is wages as a percent of delivered sales. For every percentage point increase, it must be recouped with an increase in gross margin. It sounds simple, but with the jump in gross margin due to rising transportation cost, will the consumer accept the price increases?

Wages, as a percentage of sales delivered, range between 14.5% and 21.5%, dependent upon the retailer’s price point and the retail experience delivered. The graphic below presents the industry functional breakdown for the initial quarter of 2021 compared to same quarter last year. When comparing Q1/2021 to the same quarter last year (Q1/2020), the average retailer expenditure has been reduced by 2%, primarily due to higher volume (10.7%). As we move to the new normal, the traditional ratios will be hard to compare. But gradually, a new business model will emerge. And increased wages will be part of the new normal.

Forty Under 40: A Purpose Driven Mission

July 21, 2017   by Jane Chero in Industry, Special Events   

Having been raised in the Information Age, Millennials are the most tech-savvy generation yet. They transitioned from snail mail to e-mail to text messaging in under a decade and have an affinity for the digital world. Their inherent need for speed is in their DNA, and they expect instant gratification.

As a result, a large portion of the workforce is drawn to STEM careers (science, technology, engineering and math) and hard technical skills. And even though top employers today value technical skills, most of them say ‘soft skills’ are just as important.

Soft skills such as leadership, communication and collaboration are crucial, and the Millennials who were selected for the Home Furnishings Business Forty Under 40 list exhibit all of that, and more.

However, according to Caroline Beaton, a contributor to Forbes magazine and a workplace psychology journalist, there are four additional soft skills that are under appreciated, but essential in the modern workforce:

Attention: Attention to detail is the ability to achieve thoroughness and accuracy when accomplishing a task. But Jake Rozmaryn, CEO of Eco Branding, told Forbes that his firm sees a lot of “careless typing and formatting errors in Millennial applicant writing and work samples, cover letters, resumes, etc.” In the workforce, even the grandest project depends on the success of the smallest components. It really is “all in the details.” Time management and the ability to follow through are must-have skills as well.

More Than College: Bachelor’s degrees may now be less important than they used to be – largely because they have almost become commonplace. College education isn’t the simple recruiting filter it used to be. Most entry-level business jobs involve a customer-facing component, but few colleges offer classes preparing students for sales, customer support or client relationships. Therefore, curiosity and commitment, not college, will be among the most important skills for Millennials in 2017 and beyond.

Agility: To adapt to the rapidly changing demands of modern work, employees need agility and the ability to overcome setbacks. Agility manifests itself in individuals as resourcefulness, goals-driven behavior, a team player mentality, and relentlessness. Agility is “not getting stumped at an early stage,” said Anna Crowe, CEO of Crowe PR. Instead it’s “here’s plan B and C to get us where we need to be.”

Humility: Not taking yourself too seriously, admitting when you don’t know stuff and asking for help when you need it are some of the most advanced skills of all. In the digital age, it has never been easier to inflate your successes and white-lie your way to and through a job.

In summary, Millennials want their work to serve meaningful purpose. They’re looking for career development, more meaningful conversations, and a more connected workforce. Companies that can find ways to make their workplaces exciting enough to attract good Millennial talent can reap the rewards by harnessing their power and developing future leaders.

The Millennials on the newest Forty Under 40 list are on that track. And for those Millennials out there who may be waiting for their own nomination -- be a story worth telling.

A Story Worth Telling

Success requires passion, resilience and wisdom and the talented home furnishings professionals you will see on the following pages have had a measurable impact on their brands, their peers, their companies and the industry.

Meet the Home Furnishings Business 2017 Class of Forty Under 40, a fine selection of ambitious individuals. Some are entrepreneurs and some are leaders who have climbed the ranks of the family or corporate ladder, but all of them have what it takes to excel in their fields and are ready for any challenge that may come their way. As the new generation of home furnishings executives, their stories are worth telling.

 

Forty Under 40: A Purpose Driven Mission

July 18, 2017   by Jane Chero in Industry, Special Events   

 

 

Having been raised in the Information Age, Millennials are the most tech-savvy generation yet. They transitioned from snail mail to e-mail to text messaging in under a decade and have an affinity for the digital world. Their inherent need for speed is in their DNA, and they expect instant gratification.

As a result, a large portion of the workforce is drawn to STEM careers (science, technology, engineering and math) and hard technical skills. And even though top employers today value technical skills, most of them say ‘soft skills’ are just as important.

Soft skills such as leadership, communication and collaboration are crucial, and the Millennials who were selected for the Home Furnishings Business Forty Under 40 list exhibit all of that, and more.

However, according to Caroline Beaton, a contributor to Forbes magazine and a workplace psychology journalist, there are four additional soft skills that are under appreciated, but essential in the modern workforce:

Attention: Attention to detail is the ability to achieve thoroughness and accuracy when accomplishing a task. But Jake Rozmaryn, CEO of Eco Branding, told Forbes that his firm sees a lot of “careless typing and formatting errors in Millennial applicant writing and work samples, cover letters, resumes, etc.” In the workforce, even the grandest project depends on the success of the smallest components. It really is “all in the details.” Time management and the ability to follow through are must-have skills as well.

More Than College: Bachelor’s degrees may now be less important than they used to be – largely because they have almost become commonplace. College education isn’t the simple recruiting filter it used to be. Most entry-level business jobs involve a customer-facing component, but few colleges offer classes preparing students for sales, customer support or client relationships. Therefore, curiosity and commitment, not college, will be among the most important skills for Millennials in 2017 and beyond.

Agility: To adapt to the rapidly changing demands of modern work, employees need agility and the ability to overcome setbacks. Agility manifests itself in individuals as resourcefulness, goals-driven behavior, a team player mentality, and relentlessness. Agility is “not getting stumped at an early stage,” said Anna Crowe, CEO of Crowe PR. Instead it’s “here’s plan B and C to get us where we need to be.”

Humility: Not taking yourself too seriously, admitting when you don’t know stuff and asking for help when you need it are some of the most advanced skills of all. In the digital age, it has never been easier to inflate your successes and white-lie your way to and through a job.

In summary, Millennials want their work to serve meaningful purpose. They’re looking for career development, more meaningful conversations, and a more connected workforce. Companies that can find ways to make their workplaces exciting enough to attract good Millennial talent can reap the rewards by harnessing their power and developing future leaders.

The Millennials on the newest Forty Under 40 list are on that track. And for those Millennials out there who may be waiting for their own nomination -- be a story worth telling.

A Story Worth Telling

Success requires passion, resilience and wisdom and the talented home furnishings professionals you will see on the following pages have had a measurable impact on their brands, their peers, their companies and the industry.

Meet the Home Furnishings Business 2017 Class of Forty Under 40, a fine selection of ambitious individuals. Some are entrepreneurs and some are leaders who have climbed the ranks of the family or corporate ladder, but all of them have what it takes to excel in their fields and are ready for any challenge that may come their way. As the new generation of home furnishings executives, their stories are worth telling.

 

Steven Allegrezza, 32

Company: Magnussen Home

Position: Merchandising/New Business Development  

Steven Allegrezza has brought new levels of innovation, creativity, technology and profitability to his newly created role at Magnussen Home. He manages and maintains the e-commerce distribution channel, and the day-to-day operations that comes along with each e-commerce account. This includes managing the online catalog, updating content and maintaining reports to track sales metrics, trends, profitability, and inventory availability. He is credited with consistently finding ways to streamline, improve and enhance existing processes and procedures and has earned a reputation for boosting efficiencies and profit as he helped grow the business in this channel by 40%.

Steve is an active volunteer at his local church and helps with youth ministries. He volunteers at his local SECU house when he’s not coaching little league baseball. He is described as honest and trustworthy and a credit to his generation.

 

Vergil Arbuckle, 37

Company: BDI

Position: Business Development Associate

With nine years of customer relations experience and six years at BDI, Virgil Arbuckle has been named BDI’s most valuable customer service rep - for six years -  before his recent promotion to business development associate.  He is experienced and accomplished. In his new role, he will play a key role in enhancing communication between the external and internal teams on a variety of new sales initiatives and will be responsible for working toward profitability goals.

Virgil knows his product and his customers and has developed strong relationships. He responds quickly to the needs of his clients and provides thoughtful insight. He is thorough and sets the bar for his peers in the industry. Virgil has a degree in architecture from North Dakota State University.

 

Sarah Bumps, 36

Company: Davis Furniture

Position: General Manager/Buyer    

Sarah’s education in retail store management came long before she obtained the title of General Manager/Buyer. Sarah grew up watching her father Roger, and learning from him. With Roger being semi-retired, Sarah is essentially running the store as an owner. She oversees the sales manager, office manager and warehouse manager and finds time to attend both Las Vegas and High Point Markets as a buyer for the store. She is thoroughly invested in continually bettering the business, has an outstanding work ethic and attends networking conferences, buying group symposiums and performance group meetings to hone her skills. For Sarah, it’s not only about running the store, it’s about creating a company that brings comfort and excitement to her clients through thoughtful design work. She strives to better the business year after year.

Often giving of her time to better the local community, Sarah is a Wenatchee Chamber of Commerce Board Member, a YMCA Executive Board Member and has worked with local wildfire victims and insurance companies to develop furniture rental programs for displaced families. Her spirit is strong.  Sarah holds degrees in Interior Design and Business from Seattle Pacific University.

 

Katelynn Calonkey, 32

Company: Mister Robert Fine Furniture and Design

Position: VP of Design

Katelynn Calonkey is well known and respected in the Home Furnishings Industry for her vision and influence. She has a keen sense of fashion and a savvy presence. Katelynn has increased the scope of the design-side of this 59-year-old family business and has propelled the firm into its focus on fine furniture that bridges classic design with an edgy urban identity. With a background in marketing, Katelynn has elevated the store’s marketing strategy and has built a strong social media presence with followers in the residential and commercial communities.

Katelynn’s efforts to organize and host community events have impacted business in a positive way.  She has challenged the firm to stretch beyond the norm with her keen merchandising skills and has navigated the store out of the proverbial box and helped it emerge into a thriving retail/design store. Selected as a featured designer, she has worked with some of the top designers in the Oklahoma City metro area and has been touted as an expert on trends and forecast of home and corporate fashion.

Selected for the Leadership Norman Class of 2017, Katelynn also serves in additional volunteer roles to benefit civic and non-profit organizations.

 

Chris Cannon, 33

Company: Cannon’s Fine Home Furnishings & Interiors

Position: President    

Chris grew up in the furniture industry and was fortunate to work with industry giants and mentors that taught him how to succeed. At 33, he is president of the store and oversees nearly every aspect of the retail business as well as the other companies established under the Cannon’s Home Furnishings umbrella. He also has the highest average ticket of anyone else in the company. With strong leadership skills, he is an inspiration to those around him and exudes a great deal of energy and enthusiasm. Chris enjoys the diversity of design challenges and is adept at providing clear solutions to bring projects to fruition successfully. He has established a defined growth strategy for the next generations to come.

Chris is involved with his local community and has served as a board member for the Chamber of Commerce. He often helps other small businesses by offering marketing advice and assistance crafting their business plans.

 

Brian Cattin, 38 and Gregory Cattin, 32

Company: Gallatin Valley Furniture

Position: Co-President   

Brian Cattin has a “way” with people that allows him to seek out and really connect with the stores customer base, which has helped him develop accounts bringing over $2 million in sales to the store.  As someone who is very goal driven, Brian has quietly but diligently become a driving force for the development of the company’s business goals.  He has successfully managed the sales staff, which has resulted in an increase in sales by over 40%. Brian also developed a plan for a remodel of the store and has created an interior design division within the company.

Paired with Brian as co-president, Greg is enthusiastic and extraordinarily organized. But he is also a quiet and humble individual. He is a bright, and creative talent as well as an innovative merchandiser. Since 2012 Greg has been responsible for all buying for the company and has successfully integrated the latest trends into the store’s product lineup. He worked side-by-side with Brian to revitalize and remodel the family owned business. Greg’s efforts have helped increase store sales by 40% in just three years. Not only is he a leader in the family business, he is a leader in the community and has a tremendous amount of responsibility for his age.

Brian and Greg support Haven, an organization for battered women and the Warriors and Quiet Waters Organization helping veterans adjust from post-war injuries. Greg also serves as a board member for the Museum of the Rockies.

 

Veselina (Vee) Curfman, 36

Company: KAS Rugs, Inc.

Position: Regional Sales Manager    

Credited with significantly growing the South and Midwest sales territories, Vee Curfman manages a large territory for KAS Rugs. In addition to handling her own national accounts, she manages other reps accounts within the territory. She is responsible for developing the team and their overall growth and consistently meets and exceeds sales goals. Vee leads by example and serves as a mentor for her team. In her previous position at Star Furniture, Vee was a top salesperson and developed a strong retail background, which has served her well.

Originally from Bulgaria, Vee recently became a U.S. citizen and is fluent in many languages. She is an active volunteer at her daughter’s school in PTO activities, the classroom and the volleyball and soccer teams. Her strength and determination to succeed are unparalleled. When the Brazos River in Houston overflowed and the Curfman family lost their home and all of their possessions, Vee kept a positive attitude, showed a tremendous sense of calm and took minimal time off from work. A true testimony to the hard worker she is.

 

Robert Kenyon Davis, 33

Company: Diakon Logistics

Position: VP Client Solutions     

Tireless in his endeavors, Rob Davis is exactly the type of young, innovative and ambitious talent the industry needs but has difficulty attracting. His vision for Diakon embodies the desires of the demographics they serve. Rob has developed trusting relationships with retailer clients by using his ability to develop solutions for existing and anticipated opportunities.  He helps clients improve service offerings particularly with new and under-utilized technology that helps improve operational metrics, customer interaction and situational awareness. He also helped improve recruiting processes within the company to attract and retain high quality talent. Rob is credited with creating many effective operational procedures.

 

Shirley Disbrow, 39

Company: Cory Companies/Joseph Cory Holdings

Position: Controller    

Shirley Disbrow joined Cory 19 years ago as secretary to the CFO. She was responsible for providing administrative support to the various functions within the accounting department. When the opportunity arose, Shirley transitioned to specialize in handling accounts payable. Having demonstrated strong aptitude for accounting and a competence that would make her excel, she earned a promotion to accounts payable manager with supervisory responsibility for a support administrator. It is through the Women@Cory program, which provides development and advancement opportunities to women who demonstrate potential, achieve results and express a desire to grow, that Shirley was promoted to the newly created position of controller.

As a 2017 graduate of Rutgers University, Shirley holds a BS degree in accounting and will actively pursue her CPA certification.

 

Mike Douglas, 35

Company: Malouf

Position: Vice President of Sales

As the fourth employee hired by Malouf, there are few jobs Mike Douglas hasn’t done. From unloading freight to developing a nationwide sales team, Mike has been a critical component of Malouf’s success. Under his leadership, the company has maintained triple-digit growth for the past six years. He has a talent for managing risk and has helped the company expand its product offerings while maintaining a distinct brand image and voice. Under his direction, the company has earned multiple design awards for packaging and marketing materials. He also oversees the development and implementation of company training programs.  Mike draws from his experience to aid in product forecasting and purchasing. His efforts to streamline wholesale operations has resulted in sales growing by more than 100 percent adding 2,000 accounts and more than 4,000 stores to the channel over three years.

Through his participation in the Malouf Foundation, Mike has supported initiatives for Habitat for Humanity, Sleep in Heavenly Peace, Utah Foster Care and The Family Place. To fulfill his desire to give back to the community, Mike volunteers at fundraisers for Citizens Against Physical and Sexual Abuse and contributes monetarily to the cause to help ensure no one is turned away from the shelter. 

 

Jacob Egan, 32

Company: STORIS, Inc.

Title: Manager, Consulting Services     

Jacob Egan had only been at STORIS for three years when he brought his first “Top 100” client live. This is an achievement typically not met in less than five years. Two years later he was offered his first management opportunity to be Team Lead of the Consulting Services Department. He embraced the challenge with determination and hard work and quickly gained the respect of all staff reporting to him, including those with greater tenure in the company. Less than one year later, he earned a promotion to Manager of Consulting Services and has since brought another “Top 100” client live. Jacob has proven that he is a bright, motivated individual who stands by his word. Under his leadership, the division set a record revenue-generating year in FY ’15 and matched the record in FY ’16. Under his guidance, his department set a new record, completing 28 months in a row with zero open help line cases at months end.  His experiences and know-how of industry specific best practices is invaluable to the growth and success of those he mentors.

When he’s not focused on work, Jacob leads a group of men for the “movember” charity organization, which helps raise funds and educate others about health issues specific to men. Jacob’s passion mirrors the organizations mission, which is to “have an everlasting impact on the face of men’s health.”

 

Collier Feinberg, 29

Company: Soicher-Marin

Position: National Sales Manager

Coming from a “furniture family” background, 29-year-old Collier Feinberg has experienced a lifetime of events in the furniture industry.  He manages a sales team of 52 and develops their talent while boosting sales using analytical data to achieve his objectives. He’s got sales in his blood! Collier eagerly accepts any challenge and follows through to completion. Being a self-starter, Collier is an eager, high energy, individual who brings positive value to his team. While at his previous position with Furniture Brands USA, Collier completed the FBN intern program, which introduced him to all aspects furniture manufacturing.  He developed three under-performing sales territories and when FBN filed for bankruptcy Collier was one of only 21 people retained. When Furniture Brands exited bankruptcy to become HHG, Collier successfully developed and maintained e-commerce sales for nine brands.

Collier was named Thomasville Junior Leader for 2016 and Director of Due South, Thomasville’s Philanthropic Group. He also organized their junior soccer program.

 

Ryan Hale, 39

Company: Kelly’s Furniture

Position: Assistant Manager    

After only five years at Kelly’s Furniture, Ryan Hale was promoted to assistant manager. In this role, he trains new sales associates and develops and motivates the existing sales team. Ryan oversees the appliance department, which includes ordering and merchandising. In addition to his regular duties, Ryan has also achieved over $1 million in sales for the past three years in a rural market of only 60,000 in a 60-mile radius. He is self-driven and sets very high goals for himself and almost always hits the mark. He serves in a support role to the president collaborating on store promotions and events.

When not at work, Ryan is busy coaching his two sons’ little league and soccer teams.

 

Sabrina Howley, 36

Company: Rotmans

Position: Executive Assistant to the President      

Sabrina Howley is dedicated to Rotmans and the furniture industry. Not only does she handle hiring for the company (they have 160 employees), she also supervises all e-commerce orders (Rotmans has 2,500 hits per day on their website) and correspondence for the company, which touts $37 million in sales. Sabrina plans and executes store events, and documents and analyzes the sales performance for the company’s 47 sales persons. As a dedicated employee Sabrina does whatever it takes to improve the company, including taking interior design courses and attending job fairs on her own time.  She developed a program to attract new employees and is working with operations on a new ERP system. Currently she is working closely with the IT department to enhance the company website to yield greater web sales.

In her spare time, Sabrina helps manage her daughter’s softball team. She is also active in her local Chamber of Commerce. She is an accomplished painter and even had one of her paintings showcased in the White House. As a single parent, she held two jobs to put herself through college. She is currently married with two children.

 

Alex Jafee, 30

Company: Household Furniture

Position: Vice President    

As a leader in the business and in the community, Alex Jafee has taken on a lot of responsibility at the young age of 30. As VP of Household Furniture, he is in charge of the overall management of the business including buying, merchandising and hiring. He also assists in real estate analysis and participated in the selection and subsequent opening of new stores in 2015 and 2016. In 2015 Alex spearheaded the selection, implementation and conversion of a new software system and has been diligently teaching employees how to get the most out of the new software. Additionally, in an effort to recoup a large amount of previously unrecovered warranty dollars Alex successfully implemented a vendor charge back program. He is also an active participant in several buying groups and Next Gen.

Alex leads the company’s Secret Santa community event each year and is a member of the board for BASE, a non-profit that aims to inspire and motivate underprivileged children through baseball.

 

Robert (Bobby) Jones, 29

Klaussner Home Furnishings

Position: Director of Motion and Import Upholstery

Being raised in a family-owned retail furniture environment, Bobby Jones has a real passion for the industry. At 29, he has the energy and enthusiasm needed to succeed. With his technological know-how, he is helping to drive sales and growth. Now on the manufacturer side, he loves the continuous evolution of the industry and the challenges it presents to him. His innovative contributions for the motion division of Klaussner include a new Complete Comfort Control app with enhanced lumbar support features and new, better and more appealing fabric applications for both motion and import upholstery.

Bobby serves on the board of the First United Methodist Church in High Point, N.C., and is very active with their youth program and its link with the community.

  

Jonathan Kashanian, 33

Company: FJ Kashanian Rugs

Position: Vice President   

Jonathan Kashanian manages all sales and customer relations for this family owned business, which spans four generations. In his day-to-day dealings, Jonathon believes that being honest and fair is what builds long lasting client relationships.  His management style fosters a team atmosphere, which has helped the company achieve status as a 10-time recipient of the America’s Magnificent Rugs Award. Though he started working at the company during a difficult time in the home furnishings industry, he credits his success to a combination of good luck and applying what he’s learned from his parents.

 

 

 

 

 

 

Hilary Kennedy, 32

Company: Dixon Smith Interiors

Position: Vice President of Finance and Operations    

In one year, Hilary Kennedy revamped a traditional, old-line firm into a modern, profitable design business. She reduced inventory and grew sales while overseeing a complete remodeling of the store. She has reimagined and reorganized the family business.

As an honors graduate from Vanderbilt University, Hilary began her career as an auditor for a Fortune 500 company before successfully transitioning to her current role as VP of Finance and Operations for Dixon Smith Interiors. She has directed the staff to implement new practices and procedures in various departments, including accounts receivable, warehousing and inventory control.  Hilary is also the leader for the artists outreach program to identify and promote local artists both in the shop and with the press. She successfully implemented a point of sale process that has greatly contributed to enhanced profitability.

Hilary is an active member of the Baton Rouge Junior League and serves on the Holly Days fundraising committee. She is also a member of the Forum 35 group, a local business organization that promotes young executive talent.

 

Austin Klopfenstein, 32

Company: Klopfenstein Home Rooms Furniture/Ashley HomeStore

Position: Chief Operating Officer    

For the last ten years, Austin Klopfenstein has tirelessly worked 72-hour work weeks and his efforts have paid off.  Under his direction Klopfenstein’s revenue has jumped from $6 million to over $28 million dollars annually, increasing the bottom line to over three times the industry standard. Dedicated to the store’s success he oversees all the day-to-day operations which includes marketing and merchandising initiatives. He is well positioned for continued success. Described as a man of immense integrity he is also a genuinely kind person.

Austin is a 2007 graduate of the Kelly School of Business at Indiana University.

He is involved with several local charities and enjoys working with young people. He is also very involved with his church.

 

 

Hayley Leocha, 33

Company: MicroD

Position: Marketing and Communications Specialist

Hayley Leocha has a passion for the home furnishings industry. She’s also an advocate for women and Millennials. She is creative, organized, technically savvy and a very good writer - a rare combination to find.

Leocha oversees all marketing efforts for MicroD. She plans, implements and manages integrated marketing campaigns for internal and external audiences across numerous markets creating brand awareness. She has developed training programs utilizing webinars, which have been a huge success for prospects as well as employees. Every year she develops a strategy and design theme for MicroD, focusing on customer retention and satisfaction. Leocha is a true team player.

Leocha is involved with Therapy Dog International and even has her own certified therapy dog. She often volunteers at her local hospital, library and schools. She is a member of the YMCA program planning committee and a core team member, handling public relations for the Refugee Resettlement Program at her church.

 

Shannon Lodermeier, 31

Company: FurnitureDealer.Net

Position: Senior Client Strategist    

As the senior account manager for 40 of FurnitureDealer.Net’s retail clients Shannon Lodermeier is responsible for creating and managing a website plan that is tailored to their business goals and needs. In effect, Sarah becomes their trusted adviser in all things digital and website-related and maintains long-lasting partnerships with her clients. She is the main liaison between the clients and her internal team, delegating tasks and coordinating with the internal staff to ensure projects are completed in a timely manner. She is an asset to the senior client-facing team.

Shannon sets the bar high and has a powerful problem-solving mindset.  She was a lead presenter at the company’s user conference in the Fall of 2016, which resulted in in elevating many of their clients’ websites to the next level. This year, she created a new CRM system that brought organization and transparency to the entire FurnitureDealer.Net team.

Shannon cares about the health and wellness of her colleagues and has led yoga classes for employees on her own time. She even leads a “healthy lunch group” dedicated to planning and serving healthy means at work.  Shannon also cares about the environment and participates in an Earth Day clean-up program in her community. She cares about diversity in the workplace and women’s rights and isn’t afraid to stand up for what she believes in.

 

Steven, 31 and Cyrus, 29 Loloi

Company: Loloi Rugs

Position: Principals    

Thirteen years ago, Loloi Rugs was a company with four employees, a small office in Dallas, and an idea to design and handcraft the world’s most original rugs. Today, Loloi is a major player and has hundreds of employees, multiple warehouses and thousands of products, due in part to the hard work and dedication of Steven and Cyrus Loloi. The two brothers are taking the family business by storm and have been instrumental in inking deals to be the exclusive rug manufacturer for Magnolia Home and Ellen DeGeneres.

Over the years, the brothers have gained knowledge in all areas of the business working at non-management, labor-intensive job assignments. Steven, who has been with the company for eight years, is now Senior Vice-President. He has outstanding leadership qualities and has a keen interest in sales development and designing product.  The younger Cyrus, who is now the VP of Marketing, has been with the company for six years and currently supervises the company’s outbound marketing and education programs to help grow the business. 

The Loloi brothers are very involved with the family business and all the charity work they do. They are committed to improving their communities any way they can, including supporting Habitat for Humanity and its vision of bringing affordable homes to the community.

 

Jay Lorenzo, 27

Company: Aico /Amini Innovation Corp.

Position: Manufacturer Representative      

Jay Lorenzo received four nominations for this honor by four separate individuals - a true testimony to his passion, energy and work ethic. As a rep for Aico, he stepped into the Central Florida territory and has done an exceptional job in every way.  As a result, he was nominated for Rookie Salesman of the Year.  Jay is very hands on and possesses follow-up capabilities that are second to none. Not only is he a hard worker but he also has a terrific personality and is very pleasant to work with. He is described as a true team player, who knows how to create strong relationships. He has a spirit and drive that is noticeable from the moment you meet him.

Jay is a City of Hope donor and advocate, and regularly attends and participates in charity events hosted by dealers.

 

Neil MacKenzie, 38

Company: Universal Furniture

Position: Director of Marketing      

Neil MacKenzie has a drive for excellence. That coupled with his knowledge of digital media is what landed him this nomination. As director of marketing he sets the strategic and creative direction for Universal’s brands, overseeing all elements of support, including web, social, advertising, promotions, PR and events. He has educated the sales force (and company executives) on how to create a positive brand impression through multiple channels of influence. He creates and leverages consumer-friendly content across digital platforms to build awareness, drive traffic and create engagement opportunities for customers. In the last year, he has launched new websites for each brand, resulting in significant growth across all brands of more than 100%.  Neil has enhanced the company’s market experience. His initiatives have led to double-digit gains in traffic, market over market.

Neil works with and donates to First Tee of the Triad, which provides educational programs that build character and values for youth through the game of golf.

 

Sam Malouf, 37

Company: Malouf 

Position: President and CEO    

Sam Malouf started Malouf with his wife Kacie as a college student. The company was actually born from a bad shopping experience. A young couple buying sheets thought that quality, price and packaging could be better. So, they started selling sheets out of their two-bedroom apartment and learned as they went. Six years ago, they hired their first full-time employee. Business began to blossom with noticeable growth and new product lines.  As president and CEO, Sam now leads a team of 200 employees. He makes strategic decisions, oversees cash flow and financing, and directs real estate management and planning. He is actively involved in product development and lends his thoughts on product packaging. Sam keeps the bar high.

He recently received the EY Entrepreneur Of The Year Award in the Utah Region.

Sam runs the Malouf Foundation, which provides comfort items to those experiencing hard times.

 

Anna McGaha, 35

Company: Fine Furniture Design

Position: Marketing Director        

As marketing director, Anna is responsible for the planning, development and implementation of Fine Furniture Design marketing, special events, and public relations activities. She has developed a multi-faceted strategy to propel FFD’s brand to the next level with thoughtful and well-orchestrated communications. Under her leadership, FFD completed a rebranding and launched several licensed product lines each supported by ad campaigns. At the recent Spring High Point Market Anna’s trade communication strategy resulted in over 30 articles and features for FFD across the leading trade publications. These achievements have resulted in the company experiencing tremendous growth.

Anna is passionate about her Greek Culture and is teaching the language to her two young daughters. She volunteers her time to a variety of charitable activities and to her local church.

 

Dale Mullen, 38

Badcock Home Furniture & More

Position: Home Delivery Manager   

Dale was hired in 2012 to assist in starting a completely new process for Badcock’s home delivery program. He has been a huge asset. He determined the logistics, set delivery maps and created most of the SOP’s for Badcock’s home delivery operation. Dale started with centralizing deliveries from the warehouse for one store in Lakeland, Fla., and now has 23 - from Ft. Meyers to St Petersburg to Orlando. Next up is Mebane, N.C. Ultimately Dale is responsible for all routing, loading deliveries, customer service and returns for all 23 locations, overseeing a team of 70 employees. He is motivated and passionate about his career and the company. Dale’s credo is “evolve or become extinct” and he imparts this motto to his entire team.

When not working, Dale attends college classes, coaches his son’s baseball team and sits on the Board of Directors for the South Lakeland Little League. He also finds time to help with his two daughters’ activities.

 

Andrew Novick, 40

Company: HUB Furniture Co

Position: VP Operations    

HUB Furniture Co., has been family owned and operated since 1913. Andrew Novick represents the fourth generation to run the company and has succeeded in changing the dynamic of the organization and its advertising program to better meet the needs of the customers they are trying to reach. He has enhanced the vendor line-up to more closely match the needs of today’s younger shoppers, and changed the branding of the company by creating a new logo. Using his marketing prowess Andrew is responsible for putting HUB on the social media map and has successfully reconstructed the company website. He has also overseen the remodeling of some of the retail space within the stores.

Andrew supports the traditions of the Novick family, who have quietly built a reputation for being donors of money, time, energy and furniture to local nonprofits like Preble Street Resource Center, the United Way and the Jewish Community Alliance of Southern Maine.

 

Jake Pickel, 39

Company: Johnny Janosik

Position:  Regional Manager Specialty Stores

Earning two promotions within the first year of employment is quite an achievement. But that’s exactly what Jake Pickel did when he was hired at Johnny Janosik. He now manages four physical locations, positioned within two separate markets and also performs duties as the outdoor program buyer. Under his direction the store has experienced a 57% year-over-year sales increase in the category. In short, Jake handles a tremendous amount of responsibility with an excellent attitude and aptitude for learning. He is well liked and possesses strong management capability.

Jake is actively involved in the company mission to support Habitat for Humanity and participates in the company’s annual Charity Gold Tournament as well. He is also an active volunteer of Trout Unlimited, an organization dedicated to the upland habitats for trout and other aquatic species.

 

Scott Price, 39

Company: Toms-Price Furniture

Position: President      

As president of Toms-Price, Scott Price is involved in all aspects of the business and is directly responsible for merchandising, the promotional calendar, revenue growth, store facilities and store management supervision. He is also the broadcast spokesperson for the company. Scott’s prodigious work ethic and family furniture business background allow him to identify and solve problems quickly. He has opened several stores including an extremely successful outlet store in 2005. Under his leadership, the store has achieved revenue growth every year, except one. Recently, Scott developed an independent design and project design business for high net worth individuals, which has been remarkably successful and continues to gain momentum with projects in the U.S. and the Caribbean.

Despite his work-related time commitments, Scott has been a board member of Rise International for ten years and served as president for four years.  He also serves on the leadership council at Willow Creek Church. Recently, Scott and his wife Meghan became foster parents providing a loving home environment for three children.

 

Jay Root, 30

Company: Furniture Sales of Mid America

Position: Director of Ecommerce and Training  

Jay Root is a true sales professional. He solves problems, builds relationships, and has gained the trust of some of the largest internet players in the industry. He’s a hardworking, likeable guy who conducts himself in an ethical way. Jay has been instrumental in developing and executing a sales training program for his family’s wholesale rep business. But perhaps his greatest achievement to date has been to expand the sales channel for Internet-only retailers as well as brick and mortar Top 100 retailers.  Jay is always exploring new opportunities to grow the firm including helping retailers to improve online sales via service platforms like freight consolidation and augmented reality.

Jay is a newly named ambassador for IHFRA. He is also a board member for Field Club of Omaha and has been an active participant in the Big Brothers program.

 

Harrison Rose, 32

Company: Marty Rose and Associates

Position: Manufacturer’s Representative  

As a manufacturer’s rep, Harrison Rose works with a variety of accounts in the highly competitive Chicago area representing some of the best manufacturers in the industry. He is known by his clients and competitors as a hardworking, knowledgeable, respected professional. Harrison handles sales training, new business development, maintaining Top 100 accounts and merchandising and marketing the products he represents in the marketplace. Having represented the industry well at the ripe young age of 32, he makes a positive impact in the marketplace. He volunteers his time to help others and assists folks that are new to the industry.

Harrison is an executive board member of IHFRA, is involved with Democracy Now news organization and is a volunteer with the Renaissance Collaborative which helps house and employ low-income households on Chicago’s South Side.

 

Ozge Sayan, 37

Company: Bedgear

Position: Creative Director

Ozge Syan helped evolve the Bedgear brand from the standard branding of bedding to a more contemporary style of branding that the company needed to excel in its category. She did this using sleek designs and a narrative that says “performance” and “recovery” as opposed to the usual story of bedding products. Ozge constantly strives to make sure Bedgear always looks like the industry innovator it is. She runs a time-crunched department and manages a team of artists and designers that consistently produce above par. Under her direction, Bedgear’s artwork has been featured in the Boston Globe and Sports Illustrated.

Being a first-generation immigrant Ozge is proud to volunteer for “Bridge to Turkey” and helps support projects in the fields of education and public health care for children in her native land of Turkey. She also volunteers with “Ticket to Dream” a program that helps provide assistance to foster youth. She has a 6-year-old son, and likes plate painting and belly dancing.

 

Christopher Saylor, 28

Company: Furniture Superstores

Position:  Co-owner  

In one simple word, Christopher Saylor is what many of us aspire to be - a hustler. His determination and drive have led him to achieve entrepreneurial goals that would take most individuals years to accomplish. At 28, Chris is the Co-Owner of Furniture Superstores as well as the North Valley Antique and Collectibles Mall. Nominated by three different individuals for this honor, Chris is not only admired, but he is praised tremendously for his achievements.

Approximately one year ago, Chris and his brother Jon purchased a $5 Million, 50,000 sq. ft. facility and built a new Design Center showroom with a new multi-dock warehouse and multi-level racking system.

Aside from his multitude of accomplishments, Chris has managed to maintain a steadfast sense of family, both inside and outside of his vocational duties. He is known for having a caring personality with a big heart, and has been active in supporting charities that fund a plethora of causes, such as the Boys and Girls Ranch.

 

Cameron Cook Sellers, 33

Company: Palliser Furniture

Position: Director of Marketing    

As Director of Marketing, Cameron is responsible for the development and supervision of all marketing and communications strategies for Palliser with an emphasis on digital marketing. She has been in the industry for more than 10 years. At her previous post at Natuzzi, Cameron successfully re-launched a new progressive marketing/communications approach with a mix of marketing programs tailored for industry dealers and consumers. Having worked in China for Uttermost, her unmatched international experience in home décor brings a fresh perspective to branding, promotion, marketing and social media. Cameron’s proven track record has earned her the respect of many of the Top 100 retailers she works with at Palliser.

Cameron is the chairperson of a new division for the City of Hope and an active member of the WithIt organization serving on several committees. She also supports fundraising efforts for the Humane Society, American Cancer Society and the Levine Cancer Institute.

 

Jay Steinback, 38

Company: Rothman Furniture & Mattress

Position: CEO and President    

As president and CEO, Jay Steinback accepts sole responsibility for the overall direction and success of Rothman Furniture & Mattress.  With his knowledge of the industry and business expertise, he oversees the management team, providing guidance, strategy and future plans for growth. He is also the face of the company within the St. Louis community. The implementation of Rothman’s e-commerce website is considered one of his major accomplishments. And in an effort to provide additional internet-based exposure, Jay developed Rothman’s social media presence providing an additional tool to engage with and attract new customers. Carrying on the family legacy, Jay has managed to build upon Rothman’s historical achievements and drive the company forward. 

Through his leadership and passion for service, Jay is committed to enriching the community and supports several local charities, including Ronald McDonald House, Operation Food Search and H.E.R.O.E.S Care which helps furnish the homes of active and retired military members.

  

Maureen Smithe, 37, Meghan Smithe, 36, Caitie Smithe, 35 and Colleen Smithe, 34

Company: Walter E. Smithe Furniture & Design

Positions: Buyer, Director of Marketing, Designer and Director of Advertising

The fourth- generation Smithe sisters have been involved in the family business since they were little. They would accompany their father to work on the days following warehouse sales so they could remove tags from merchandise, earning a nickel from their grandfather for every tag removed. As they grew, they worked weekends and summers and went through designer training in order to work directly with clients. After college, each sister pursued a career outside of the family business eventually returning and earning their “stripes” in their own right.

Maureen was the first to return in 2004 joining the merchandising team as a buyer with a focus on driving merchandising blocks that demonstrate the company’s ability to deliver furniture and designs that appeal to each of their clients.

Meghan returned in 2014 as director of marketing and Colleen has been director of advertising since early 2016. The two work hand-in-hand on driving the strategic vision for the company and the day-to-day task of managing messaging and promotional plans. Meghan and Colleen have taken the lead on developing a new brand strategy and ad campaign. As with any 72-year-old brand, updates are needed to keep it fresh and relevant. Fittingly, the sisters created the Smithe Family Makeovers, in which the sisters conceptualize and execute makeovers for real client homes. The campaign has generated immense attention and is successfully redefining the perceptions Chicagoans have about Walter E. Smith.

Caitie stepped back into the role of designer in early 2016. She balances her time between the showroom and the home office where she partners with the merchandising team to scout trends and influence how those trends are represented across Smith’s product offering.

The Smithe family has military roots and the sisters are proud to support the local Honor Flight Organization. They also support the Barrington Youth & Family Services organization where Meghan is an auxiliary board member. Maureen actively supports her local parish Refugee Committee. Among the four of them, they have 17 children – the next (5^th) generation.

 

Trey VanHoose, 35

Company: Big Sandy Superstores

Position: President    

As a third-generation furniture guy, Trey VanHoose learned the business by working his way up the ladder the old-fashioned way. He progressed from the warehouse, to sales, to store management to president of this privately owned, family-run, Top 100 retailer. His passion, work ethic and ability to relate to people go against the typical “Millenial profile.”   He is a caring individual who serves as the “glue” for the company and continues fostering a “family feel” for nearly 700 employees. Trey has overseen tremendous growth in the Columbus, Ohio market and is well versed in all areas of the business. He is credited with developing a loyal, hard-working team that operates like a cohesive unit. He is the total package…the real deal.

Trey carries on the “golden rule” family tradition by supporting local charities and youth sports throughout the communities Big Sandy Superstore serves.

 

Ashley Yaraghi, 26

Company: Safavieh

Position: National Account Executive    

At 26 Ashley Yaraghi is a force to be reckoned with. In a short time Ashley has built a strong foundation by opening new accounts and growing others that were struggling before being turned over to her. She has met and exceeded all challenges presented to her and is hands-on in all phases of the business.  Through her tenacity Ashley has grown a small team into a powerhouse taking charge with direction for customer fulfillment and satisfaction. She manages each account, shoots and styles their unique shots and handles all shipping issues. She also leads the Social Media team, growing the company’s Instagram following to nearly 350,000 people. She is also the video spokesperson on YouTube.

Passionate about helping others, Ashley earned an award from the Salvation Army for “doing the most good”.  She is a graduate of Boston University and Imperial College of London and a former Wayfair Creative Design team member.

 

Sam Zavary, 40

Company: Exclusive Furniture

Position: CEO    

Sam Zavary’s father started a small furniture business years ago, and despite a downturned economy, Sam turned it into a multi-million-dollar operation and one of the top furniture retail stores in Texas.  He also grew the staff to approximately 200 employees. As the highest-ranking executive in the company, Sam’s primary responsibilities include making corporate decisions, and managing every aspect of operations, from warehousing to retail stores, to purchasing and philanthropy. He is well respected and a long-time leader in the Houston furniture scene.

Sam believes in giving back to the communities that his six locations support.  Already an annual participant in local blood drives and serving as a collection point for Toys for Tots, Zavary also donates fully furnished rooms to deserving families as part of a 12 Days of Christmas promotion.

        

 

 

As a magazine whose mission is to help you grow your business, we believe growing your employees is also an integral part of that mission. Accordingly, in this section we present a look back at some of our past picks, once again brought before you as repeat honorees. Looking at their achievements since their last appearance on these pages, it’s easy to see that there are plenty of big wins from these fine young men and women. They continue to be a story worth telling.

 

Sarah Dretsch, 40

Company: Weekends Only

Position: Senior Buyer

Dedicated to personal and professional growth, Sarah Dretsch was promoted to Senior Buyer a few years ago and loves what she does. She is passionate about the Weekends Only brand and works hard to help move it forward. She buys fabric and leather upholstery and loves sourcing new merchandise for this top 100 company. She also manages an assistant buyer who is responsible for ancillary categories. Fully understanding customer needs, Sarah provides a commercially viable range of merchandise at competitive prices. Sarah also led a company-wide “Training Palooza” that involved industry reps and the store’s entire sales team earning accolades as a “rising young star” by Ashley Furniture. She has a considerable amount of responsibility and excellent leadership qualities.

Sarah has been a Big Sister in the Big Sister, Big Brother program for the last ten years.

 

Mandy Jeffries, 34

Company: Colfax Furniture

Position:  President

Since the last time she was recognized for this honor, Mandy Jeffries has been promoted to President of Colfax Furniture.  She is now responsible for overseeing all operations and planning for the future of the company.  Since her promotion, she has managed the company successfully and has elevated staff morale, participation and overall attitude.  As a leader, she has the confidence, passion and determination needed to lead the company into the future. She is excited to see what the future holds.

Mandy continues to serve on the board of Next Gen Now and participates in various furniture industry organizations. She is active in the local chapter of the American Heart Association and has been awarded one of the Triad’s outstanding women in business award.

 

Lael Thompson, 38

Company: Broyhill Home Collections

Position: Chief Operating Officer

There are some people whose personal and professional growth can’t be put into a box. Lael Thompson is one of those people. During his 18 years in the industry, he has rebuilt the family business and achieved results that out-perform industry benchmarks. He successfully transformed a small, unpainted furniture gallery into one of the largest Broyhill Stores in America. Lael’s heart beats for the success of the people in the home furnishings industry. He has a history of building strong relationships and likes to connect people who can benefit from sharing information thereby helping them grow their business. He strives to make the industry stronger, smarter, and more profitable.

Lael currently serves on the board for HFA and helped re-build Next Gen Now by rooting the “under 40’s” in the industry on a path for success while having fun. He is excited to help expose the members of this group to the best thinkers and most successful companies in the industry.

 

Kyle “Bo” Coconis, 32

Company: Coconis Furniture/Mattress 1st

Position: Merchandise Manager and Associate Store Manager

Since his last nomination for the Forty Under 40 honor, Bo Coconis has grown into an outstanding leader in all areas of the company helping to fuel growth and success. His passion for the business is a driving force toward a bright future for Coconis Furniture.  He has become adept at handling challenging situations particularly in the service area. Aspiring to learn and share ideas with fellow retailers, Bo is a member of Impact Consulting Services’ performance group and serves on the HFA Next Gen board. He also assists with the Furniture First Next Gen group. Bo is a well-respected member of the home furnishings community.

Along with his brother Chad, Bo started a “Tee It Up Fore Autism” golf outing which is still going strong and now in its eighth year. 

What Defines Our Future?

July 12, 2016   by in Business Strategy, Industry, Special Events   

For the first time since we started publishing the “Forty under 40” issue three years ago, the list of honorees is 100% new. The Class of 2016 Honorees may be fresh and new to these pages, but the names and faces are not necessarily new to the industry. 

We were truly excited by the number of nominees received this year, so we decided to shake things up a bit and designate 2 groups in the Class of 2016.  We will spotlight the new honorees and will also check in on the repeat nominees to see what they’re up to since their last nomination.

We honor all of them equally however, as they are the young folks among us who continuously push the envelope to create a brighter future for all of us as they leave fairly large footprints in the industry -  at retailers, manufacturers and service providers alike. Their youth fills them with tireless energy, passion, and great ideas. These people are truly workers. They love the job as well as the industry. In fact, the joy in the job is what motivates them and ultimately makes each one of them so good at what they do. 

In this year’s talented pool, there are industry leaders and corporate visionaries, but there are also movers and shakers, mentors, entrepreneurs and rising stars, each with great stories of fearlessly moving people, brands, and companies forward. These young people are driving growth, increasing revenue and making people around them better each day, and, in the process, making our industry better.  We salute you and thank you for your contributions! 

The profiles on the following pages are this year's best and brightest in the home furnishings industry as recognized by their peers and we’re proud to spotlight all of them!  We hope you’ll use it to reflect on the accomplishments of your peers for next year’s nominations.  2017 Nominations are now open.

Don Bilyeu, 34

Company: Galleria Furniture

Position: General Manager

Don Bilyeu is living proof that if you work hard and smart, and build a successful team, anything is possible.  Don started his career in a furniture store warehouse, and worked hard to become an experienced furniture technician. He also held the position of Warehouse/Distribution Manager and became General Manager at just 34 years old. 

Bilyeu manages every aspect of a large 15,000 square foot showroom as well as a large distribution center, which handles output for 3 locations. He also handles advertising, buying and logistics.

Don is the kind of leader who sets an example for others and motivates those around him. He sets the pace for hard work and never asks anyone to do anything he wouldn’t do himself, including opening the warehouse after it’s been closed to load out furniture to accommodate customers. 

In his spare time, Don is very involved in an annual event for the GTO foundation, raising money for rural schools in Oklahoma and often donates furniture and mattresses to worthy charities. Bilyeu also coaches Little League Baseball.

Michael Broughton, 39

Company: Bob’s Discount Furniture

Position: Service Manager

Michael Broughton is a rapid star on the rise. From voluntarily training colleagues on SAP to ensuring service technicians have been present for support of delivery installations at charitable causes, Michael makes hundreds of families lives better every day!

Michael leads the Outside Technician group for Bob's Discount Furniture nationwide. Under his leadership, both internal service technicians as well as outside service partners are guided to provide the highest level, most efficient repair and support service for all furniture lines. Under Michael's leadership, Bob's Discount Furniture service technicians have increased their service completion rate by 20% while driving improvements in customer satisfaction.

Broughton grew his career from a Core Customer Service agent to Service Manager in less than 5 years. He re-signed all third party service partners to extended term agreements allowing for more consistent service levels. He has served as the voice of the service department across the enterprise, including leading cross-functional discussions to improve the overall customer experience.

Michael is an active participant and supporter for the Bob's Discount Furniture Charitable Foundation.  Additionally, he’s an active supporter for his community’s Tee Ball league and an award-winning photographer.

Jake Bumgardner, 38

Company: Donco Trading Company

Position: National Sales Manager

Jake grew up in the waterbed business and has been attending furniture markets since he was a toddler along with his brother Jerame and father Don. As a teen he helped set-up booths and absorbed everything he could about the industry. From sleep products, to futons and now youth furniture, twenty-five years later, Jake is the National Sales Manager for the family owned business and sets the bar high. He is involved in the day –to-day operations within the office focusing on sales. Jake is a regular at markets and always seems to land fresh, new accounts. He’s the consummate sales professional with a personable approach that makes him stand out from the rest.

Bumgardner is a real family man. He enjoys baseball regularly volunteers his time at youth baseball camps and tournaments. He’s also an avid outdoorsman and loves to fish, hunt and explore Texas with his wife and 3 children.

Chris Carroll, 34

Company: Constant Retail

Position: Vice President of Sales

Although he hasn’t been in the furniture industry for very long, Chris Carroll has the unique ability to blend the technologies and traditions of the furniture retail environment together for a common good. As VP of Sales for Constant Retail his duties are vast and involve the usual responsibilities of running sales and business development, but it goes deeper than that. Perhaps his most significant achievement to date is launching Constant Retail as the services division of Cymax.com. 

Chris is not only proud, but feels fortunate to be leading a team of dedicated and enthusiastic people to introduce Constant Retail to Top 100 Retailers, small and large manufacturers as well as the “mom & pop” retailers.  Although his primary responsibility is to lead the team in bringing in clients, his role has expanded into a one of consulting and educating to help retailers understand the digital space and how they can use it to drive customers to their physical locations.

Carroll has a passion for sailing and represented Australia in the 2000 America’s cup, sailing’s highest level of accomplishment. He credits his business success in part to his love of sailing because it involved managing teams and interpreting conditions which translates well to business activities.

Jen Chase, 34

Company: Rotmans Furniture, Mattress & Flooring Store

Position: Assistant Buyer

In her current role as Assistant Buyer, Jen Chase is a huge asset to all departments within the retail store. Her responsibilities include working with all vendors and assisting in the slection of furniture to sell on the retail floor. She also assists sales associates and helps tag and decoratenew items for disply and the showroom floor.

Jen goes above and beyond every day assisting her colleagues in all aspects at Rotmans Furniture Mattress & Flooring. Store associates have come to depend on her, knowing she is always happy to help with whatever is needed, at any time.  She truly provides value to the store in every way, across all departments. Described in one word, Jen is fantastic!

Jen is a Suma Cum Laude graduate of Framingham State College. She is also a volunteer at her local church and donates regularly at Rotmans’ blood drives. Jen enjoys donating her time reading at the local library.

Asha Chaudhary, 37

Company: Jaipur Living

Position: President and CEO

As President of Jaipur Living, Asha Chaudhary is charged with leading North American operations and is involved in critical decisions to build the companies presence in the U.S. As the President/CEO of a family owned business with entrepreneurial spirit, Chaudhary guides market strategy and brand development creating partnerships both inside and outside the industry. Much of her recent focus has been on building a strong corporate culture to support the company’s future growth.

When Asha took over the helm ten years ago, Jaipur Living was a $2.8 million company. Under her leadership the company grew to $38 million and is now reaching for $100 million over the next three years.

With a passion for people, product and design, Asha is very involved in product development – from translating trends to leading expansion into new categories and distribution channels, as well as developing and maintaining relationships with key customers and suppliers.

Jaipur Living’s vertical distribution model currently provides a platform for more than 40,000 artisans located in remote tribal villages and marginalized communities throughout India. Asha’s long-term goal is to continue to create sustainable livelihoods where little opportunity once existed, and to grow the artisan platform to 100,000. 

Asha serves on the Atlanta Advisory Board of the BB&T Corporation. She is an active member of the Entrepreneur’s Organization, the Atlanta Board of Young Presidents Organization, and a member of the Emory Board of Visitors, a group of key business people in the Atlanta area who act as ambassadors for the university.

Kyle Deets, 30

Company: Deets HomeStore

Position: Director of Sales and Marketing

Since joining Deets HomeStore a year ago, Kyle Deets hit the ground running with excitement and vigor. As Director of Sales and Marketing he represents the 3^rd generation of the Deets family in the furniture, mattress and flooring business.

Kyle is responsible for the sales team including recruiting, hiring, training and statistical accountability. He is credited with very little turn-over on the sales side. He’s proud of the fact that he organized all marketing efforts including planning and budgeting and has put Deets HomeStore on the “digital map”. Despite a marketing budget cut, Kyle was able to maintain or increase many statistical area sales metrics.

In an effort to learn more about the business and the industry at large, Kyle recently attended his first Furniture First Symposium and is an active member of the Impact Consulting WiseGuys Sales Manager Performance Group. Kyle’s ambition is sure to serve him well.

Jeremy DeVore, 39

Company: Furniture Mall of Kansas

Position: General Manager of Sales

In the eight years Jeremy DeVore has been with Furniture Mall of Kansas, he has exceeded expectations in his personal development as well as his team development, guiding company sales growth to nearly 300 percent.

Jeremy is not only the General Manager of Sales for Furniture Mall of Kansas, but he has daily General Manager duties at the Olathe location as well.  He has implemented multiple sales training techniques, modifying each to meet the growth requirements of the organization.

DeVore has overseen sales implementation through three store moving events and 2 significant grand opening events in three years.

Jeremy values his team as family so much, that he obtained certification and administered a wedding for two team members in the last year.  As if that’s not enough, his loyalty to the company is so deep that he stepped aside from his sales management role and obtained a contractor’s license so he could be the project manager for the latest store remodel and opening! Now that’s some serious dedication.

Joshua Dewey, 32

Company: Dewey Furniture

Position: General Manager

At 32 years old, Joshua Dewey is a 4^th generation furniture man and proud of it. The business is in his blood. Hard work and honest customer service are just a few of the traits that have been handed down to him by his father and grandfather.

Over the last 5 years, Josh has held the position of Buyer, Sales Manager and Display Manager before becoming General Manager for Dewey Furniture. During this time, sales increased from $3.5 million to over $5 million and margins increased by 5.5%.

As General Manager, Josh has taken over running the store, from day-to-day operations to working with their ad agency on the planning of promotions. He also secures new merchandise while attending markets.  Additionally, he oversees and trains a staff of 11 sales associates.

His dedication to the store in terms of product, display, and sales has been a direct factor in improving the overall team atmosphere. 

Josh participates in numerous local fundraisers for police and firefighters.  Last Christmas, the store supported a local family in need by providing mattresses and several La-Z-Boy chairs to a local shelter.

When Josh is not working he spends much of his time with his wife and son. He also enjoys boating on Lake Erie.

Marin Dragojevic, 38

Company: Cory 1^st Choice Home Delivery

Position: President

As Managing Partner of Joseph Cory Holdings, LLC and President of Cory 1^st Choice Home Delivery, Marin Dragojevic is responsible for the operational growth and efficiency of the company as it seeks to meet the goals of its strategic vision. Marin has served in operational leadership roles at all levels before assuming responsibilities at the corporate office.  As Executive Vice President, Marin architected and managed the deployment of an ERP system that reduced overhead expenses by 2%.  He also created and led the MIS department while overseeing the development of Cory’s strategic initiatives.  After assuming his new role as President, he has initiated the company’s transition into a LEAN Six Sigma culture resulting in seven straight quarters of positive profitability and quality improvements. It was Marin who built the ‘new’ brand of Cory.

Being a life learner, teacher and believer in unleashing potential in others, Marin was instrumental in the development of Cory’s team empowerment programs such as Women@Cory, promoting the achievements and advancement of women in leadership roles.

However, he hasn’t stopped there. He is also a supporter and board member of the Joseph P. Cory Foundation, which seeks to further wellness through healthy living education. Additionally, he is a supporter of the company’s contributions to the City of Hope and an advocate of Women Rising, a local organization that helps support women and their families to build a better life within the community.

Marin proudly served in the U.S. Navy. In 2004, he graduated Summa Cum Laude from Old Dominion University. In 2009 he earned his MBA from the University of Miami.

Marin enjoys “urban hiking” in New York City and is fond of treating his admin team to a good meal and a show in the Big Apple each year.

Michael Fiacco, 38

Company: Bennington Furniture

Position: President

As a kid, Michael Fiacco “grew up” in the furniture business.  His mother founded Bennington Furniture in 1986. After graduating college, Michael worked on Wall Street but always had an interest in the furniture industry.  In  2007 he took over the reigns at the store and has grown the business from 2 stores with 12 employees to 7 stores with 58 employees, expanding from a 1 state chain to a 3 state chain. Revenue increased approximately 500% along the way.

Michael is directly responsible for the store being voted as the “Best Local Furniture Store” for the last 6 consecutive years. He handles the day-to-day operations including marketing, real estate acquisitions, buying and managing the store team. He regularly attends six to eight trade shows a year and is an active member of the Furniture First buying group. This year, Michael opened the first Ashley Home Store Select in the country.

Fiacco actively donates to many organizations such as the Humane Society, a Battered Women’s shelter and Wounded Warriers.  He’s also involved in the Make A Wish Foundation and furnished a complete bedroom set for a sick child.

Not only is Michael extremely passionate about the furniture industry, he is also dedicated to keeping up with the challenging retail environment.  His forward thinking has lead to the success and growth of Bennington Furniture.

Brian Flegal, 38

Company: Flegel’s Home Furnishings

Position: General Manager

This 3^rd generation furniture guy is following in the footsteps of his father, CEO Mark Flegel and Founder, Grandfather Arthur Flegel.

As General Manager Brian oversees all management operations, including the interior design staff, office and intern staff, human resources and the warehouse and distribution center. He has successfully taken over the helm of this 62 year old company and has maintained its profitability during past economically challenging years. He has developed a strong and loyal interior design team and has maintained and created strong new relationships with vendors.

Brian serves on the Board of Directors of the Menlo Park Chamber of Commerce and developed a strong civic relationship with Facebook in Menlo Park. He founded and developed an annual downtown “Block Party” featuring local businesses and non-profits attracting 5,000 – 6,000 local residents annually. A thespian at heart, Brian has acted in off Broadway shows as well as several local theatrical productions in the San Francisco area.

Jack Forsey, 33

Company: Forsey’s Furniture Galleries

Position: Vice President

Stepping into the family owned business as a 3^rd generation family member, Jack Forsey has innovated and built upon the traditional retail furniture showroom model by expanding web presence, promoting vendor-based merchandizing and catering to the design trade. As a result of these improvements, Forsey’s Furniture Gallery has seen a sales increase of approximately 30 percent in the last 3 years.

Jack oversees all operations. He manages the sales floor as well as the sales staff and is responsible for purchasing and merchandising alongside his father Robert. He recently took over many of the marketing duties. Attending manufacturer-training programs is something Jack keeps up with despite his busy schedule.

Jack is a graduate of the University of Utah. He also has a degree in entrepreneurship from the highly regarded Goldman Sachs 10k Small Business Program. He’s a founding member of the Highland Drive Merchants Association, a Board Member with the Salt Lake Modern division of the Utah Heritage Foundation and a member of the Holiday Rotary Club.

Tom Gadbois, 31

Company: Furnituredealer.net

Position: Business Consultant

As a Senior Account Strategist, Tom Gadbois manages the accounts of 28 brick and mortar furniture retail clients. The core of what he does is to help his clients be successful by problem solving and implementing strategies to help them succeed. He serves as the liaison between retail clients and FurnitureDealer.Net's web developers and software engineers, to create efficient and cost-effective solutions.  Committed to great customer service Tom makes sure he responds quickly to clients, even if it means working evenings and weekends.

Tom contributes to FurnitureDealer.Net networking events by presenting topics related to online strategies to the group. He enjoys working on the March Madness event the company plays with their clients each year.

Tom is motivated by ideas and loves to think but also likes to have fun. He never misses an opportunity to talk to his coworkers over a beer at happy hour, or drive remote control cars around the parking lot.

When this lifelong fan of the Minnesota Timberwolves isn't at work, he enjoys traveling and loves spending time with his family and friends.

Chris Gill, 34

Company: Gill Brothers Furniture

Position: Sales Manager

He started out on the delivery truck and over the course of the last 13 years, worked his way up to Sales Manager for a top-performing store.

A 3^rd generation family member Chris Gill knows how to work hard.

Managing a staff of 10, Chris’ focus is not only on the sales persons but also on the positive experience customers take away with them when they leave the store.  His daily duties include tracking all contact cards, ups and closes as well as individual sales performance including fabric protection. He also helps monitor merchandise on the floor to ensure all gaps are filled with new merchandise as needed. He has a proven track record for success.

Chris just welcomed his first son and enjoys being a dad when he’s not working.

Ryan Gill, 35

Company: Gill Brothers Furniture

Position: Warehouse Manager

Ryan Gill has a great work ethic. And, he takes a lot of pride in the work he does helping to lead the family business into the future.

Being a 3^rd generation family member working in the business, Ryan started out riding on the delivery truck and learned the ropes from the ground up, right into the companies new warehouse! His primary responsibilities include; warehouse receiving, delivery routing, scheduling and managing MTO’s. He has exceptional service skills.

Ryan is always looking for ways to improve, and has taken service classes specializing in leather and wood touch-up. He is also a La-Z-Boy Master Certified Tech. As a civic-minded individual Ryan supports Habitat for Humanity. He’s also a Lions Club member and a Better Way volunteer. Close to his heart are the Walk a Mile for the Muncie Mission and the Feed My Sheep Food Drive.

 He’s surely a rising star in the furniture industry.

Ashley Grigg, 33

Company: High Point Market Authority

Position: Manager, Communications

Although she may not be the most “visible person” the fruits of her labor certainly are. Ashley Griggs is responsible for managing and coordinating all marketing communications for the High Point Market Authority. In fulfilling these responsibilities, she works closely with the HPMA ad agency and PR firm as well as printing companies, video production companies, trade publications and various furniture industry and design trade associations. During Market Week, she manages MediaLink , the Market Authority’s media information and resource center. Ashley makes “all things market” happen.

Ashley goes above and beyond excellent execution of her duties. She always seeks new ideas and implements innovative solutions when needed. Her list of achievements include working with the ASID to improve and expand the CEU-accredited education program Design Viewpoints Series. Ashley assisted in the creation of MediaLink.

Although Ashley started working at the High point Market Authority as an assistant three years ago, her growth is the result of her high standards, team-oriented attitude and strong work ethic. She is truly an asset to all HP Market Authority stakeholders.

Griggs is a member of WithIt and is very involved with First United Methodist Church.

Kellen Harkness, 34

Company: Harkness Furniture

Position: Operations Manager

Working with the warehouse team and the office and sales staff to facilitate smooth interactions between departments is what Kellen Harkness does every day. He has drastically improved communication and helped set parameters for more efficient procedures in all departments.

As a 4^th generation owner, Kellen is focusing on improvements. He ensures all new skus are entered into the computer system in a consistent format to help the reorder process. Additionally, he assists customer service and the warehouse manager with challenging customer situations to achieve resolutions, works with the warehouse manager and decorator to setup the floor and attends markets with the buying team to help select product for 2 stores.

Kellen handles the stores annual indoor golf tournament rotary fundraiser netting in excess of $20,000. He was a past member of the Tacoma South Rotary and has worked on a Winterfest community event to distribute new toys and cloths to 600 low-income students for Christmas.

A graduate of Ohio State University with a degree in Business Management, Kellen could have done any number of corporate jobs but instead chose to enter the family business and make a difference in the future of their store and the community. He has a 7-year old Golden Retriever named Kai’la.

Mark Holmes, 34

Company: Cozzia USA

Position: CEO

Handling product design, development, operations and financials for Cozzia, Ogawa USA and Svago, Mark Holmes has been instrumental in the success of Cozzia becoming a leader of health & wellness seating in the furniture industry.

Mark has a passion for product development and developed a US design team who brought product to market that is now at major retailers across the United States. He also setup operational and finance teams within Cozzia when the Cozzia business model changed 5 years ago. At that time there were 4 people who started the new company. Today the company employs 80 people.

Mark devotes all his time to work and family and travels extensively around the world.  He is a “brilliant young individual” who has advanced and expanded the massage chair category in the US Market.

Adam Hudson, 34

Company: Hudson’s Furniture

Position: Vice President

Adam Hudson is fully in charge of all merchandising and plays a key role overseeing operations, marketing and sales. He has a passion for the industry and has contributed to the stores growth in a big way over the last 10 years.

Hudson’s daily commitment to hard work and his proven history of forward-progress for the company is what won him this nomination.

Under Adam’s leadership, the store won the 2012 Florida Retailer of the Year Award. In 2014 the store was nominated for National Retailer of the Year and in 2015 Hudson’s was an Orlando ACG Finalist for Smart Growth Business.

Adam is an advocate of giving back to the community and is involved in the Hudson’s and Salvation Army Angel Tree Promotion, the Boys and Girls Club and works closely with the Moffit Cancer Center.

Joseph Gregory (Greg) Hunsucker, 37

Company: Cozzia USA

Position: Vice President

Greg Hunsucker has been with Cozzia for nearly 4 years and has done a terrific job of hiring, developing, mentoring and managing the Cozzia sales team. He has been instrumental in setting systems and structure for Cozzia USA.

In 2005 Greg received his MBA from High Point University. After landing a job at Berkline Corporation he successfully applied what he learned and managed the #1 volume territory for Berkline in 2010 and 2011.

Greg is a great guy and a passionate individual, committed to the success of Cozzia. He’s bright and creative and is credited with developing and implementing formal retail sales training programs for the brand. He’s been instrumental in the growth of the company in many ways.

Hunsucker is a financial supporter of City of Hope and cancer research in general. He also participates in volunteer work with community youth in Curry County, NC.

Ashu (AJ) Jain, 36 and Deepak Jain, 37

Company: Home Living Furniture

Position: Owners

AJ and Deepak are bothers by birth and partners by choice.  Their company, Home Living Furniture, has three retail showrooms, a growing online presence and two very “hands-on” owners.

Entering into business together in 2006, the brothers took over an under-performing company burdened by debt and not only survived, but thrived during the recession. They are energetic and passionate and pride themselves on thinking outside the box.

The younger brother AJ, is considered the “front end” person responsible for hiring, training, merchandising, advertising and business development. 

The slightly older Deepak handles operations and is the creator and coder of the website and their proprietary POS and CRM system.

AJ, received his engineering degree in Physics and Mechanical Engineering from the University of Michigan. He won numerous National and Junior Olympic titles in Table Tennis. He was the Chairman of the US Olympic Committees’ Anti-Doping Program from 2008-2012, and the Vice-Chairman of the US Olympics Athletes Council from 2005 – 2012.

Deepak excelled in academics and graduated from Cornell University with an Electrical Engineering and Computer Science degree. As a previous employee of Lehman Brothers, he was in the second World Trade Center Tower during the 9/11 terrorist attack, something he’ll never forget.

The brothers have been supporters of the New Jersey Shore community after Superstorm Sandy and other local business organizations. They also recently campaigned alongside Autism Speaks. Home Living is a member of Furniture First purchasing cooperative.

Alex Kirsch, 25

Company: FurnitureDealer.net

Position: Client Relations Manager & Business Consultant

Joining FurnitureDealer.net right out of college, Alex Kirsch has taken the company and the industry by storm. He has had a massive impact on the success of the company, his co-workers and his retail clients.

With very little business experience, Alex focused on managing processes to improve information and communication between suppliers, the company and his clients. He was so good with people and so eager to learn, that he was moved into the client relations team as a business consultant. Like a fish takes to water, he quickly learned this new role and has done an impressive job, serving clients.

In his consultant role, Alex works with clients to develop strategic business plans for the internet, that play seamlessly into the brick and mortar side of their businesses. He works on everything from website design to customer assistance to online visibility and marketing strategies. His clients love him.

Kirsch performs service throughout his community and actively participates in Next Generation-NOW, City of Hope and the American Home Furnishings Hall of Fame.

Alex is young and smart, but has a soul and mind beyond his years. He loves his work and makes it fun for everyone around him.

Anna Lau, 28

Company: Cymax Group (Cymax.com)

Position: Director of Merchandising

In the furniture industry for 10 years, Anna Lau has been at the cutting edge of technology working closely with manufacturers and retailers helping them tap into online opportunities. Involved in the evolution of e-commerce best practices in the furniture and home décor field, Anna’s efforts have helped take the company from $15million in revenue in 2006 to $180 million in 2015.

Today, Anna leads a team of 40 people who are responsible for driving the Cymax e-commerce business through product sourcing and assortment planning, merchandise strategy execution, budgeting, forecasting and penetrating new product categories. Within the first quarter of 2016, she more than doubled the SKU count within the company’s product catalog and successfully positioned the company as a key online retailer for lighting, home décor and outdoor living products.

A guest speaker at schools and universities, Anna provides mentorship to undergrads and is recognized within the community as a role model for career advice and leadership.

Susan Lebow Moran, 29

Company: Symbol Mattress

Position: Sr. Account Representative

Susan is a 3^rd generation furniture gal, who managed the families retail furniture business in Pennsylvania, achieving growth in all segments of the furniture and mattress departments, until the decision was made to close the store in 2013.

Today, Susan is a Sr. Account Representative handling the eastern Pennsylvania and Maryland territories for Symbol Mattress. Within three years of starting in sales, she was promoted to Sr. Account Rep. and was given more territory, including major accounts in Baltimore, MD. She provides presentations to retailers outlining product knowledge, conducts extensive sales training, offers floor placement direction and handles factory warranties for her customers.

Susan holds a Bachelors Degree in Business Administration as well as a Masters degree in Business Management from Saint Joseph’s University in Philadelphia, PA.  She was captain of the Division 1 Softball team while at St. Joseph’s and was also a graduate assistant Softball Coach.

There is nothing Susan won’t do in support of her dealers, including “going the extra mile” - literally!  She recently drove a truck with mattress samples to Baltimore to display the Symbol Mattress line.

Now that’s dedication. She works hard and smart!

Susan volunteers for Baptist Children’s Services and supports the Womens Golf Program at her high school alma mater and LPGA/USGA Girls Golf of Valley Forge.

Shane Mutter, 37

Company: Doerr Furniture

Position: President/CEO

Shane Mutter is President and CEO of Doerr Furniture. He’s responsible for all aspects of this full service retail home furnishings company and is poised to provide short and long term strategies to assure continued success for this 78-year old brand.

In January 2015, after a 10-year career as Operations Director at Bedding Plus, he assumed his current position at the family owned and operated business.

He received a Bachelor of Science Degree in Business Management from Louisiana State University in 2001.

Mutter currently resides with his wife and two children in Old Mandeville as well as in the Marigny just a few blocks from the furniture store. Shane is an avid cyclist and enjoys music of all types.

Jessica Norby, 33

Company: MicroD, Inc.

Position:  Business Development Executive

Jessica has distinguished herself in her role at MicroD, through developing new business and managing all sales activity resulting in profitable, revenue-generating programs from vendors and home furnishing manufacturers.

Not only does she initiate and build effective business relationships with C-level executives, she also creates long-range sales and marketing plans to help grow clients businesses. Norby, described as an “out of the box thinker” strives to establish and maintain regular contact with more complex existing clients as well as prospective new clients. She prepares proposals, negotiates contracts, and closes orders like a ninja!

According to her colleagues, Jessica is calm under pressure, pays close attention to her clients and remains exceptionally professional while going the extra mile. 

A 2008 Graduate of Gardner-Webb University, 33-year old Norby has a degree in Business Administration and Management.

She continues to grow within the home furnishings industry through seminars, online courses and networking with mentors. She is very driven and has learned a great deal about the industry in short time.

Norby volunteers for The Salvation Army.  She also supports Dress for Success, an organization that empowers women to achieve economic independence by providing a network of support, professional attire and development tools. She is also on the board for the Downtown Winston Salem Partnership.

Melissa Ocampo, 40

Company: STORIS, Inc.

Position: Sr. Manager of Quality Assurance

Melissa Ocampo is an outstanding manager who has risen through the ranks at STORIS, through a combination of hard work and results.

Since starting as an administrative assistant in the year 2000, she has been promoted four times and now has complete responsibility for the most important departments within the company. Her exceptional people skills and ability to plan and organize processes and resources is what landed her this nomination.

As the last line of defense for insuring quality at STORIS, Melissa and her department help protect hundreds of businesses running the STORIS platform in the home furnishings industry. Her outstanding people skills have resulted in her nearly doubling the size of the department she took over and never experiencing a resignation by any member of her staff, in the nearly four years she’s been at the helm.

As a new Mom, Melissa navigates the delicate balance between work and home life beautifully. Her efforts and achievements have a direct impact on her team, as well as the retailers using the STORIS solution.

Benn Parsa, 31

Company: Dot & Bo

Position: COO and Co-Founder

When Dot & Bo was founded in 2013, the team set out to build something that didn’t exist. A story-centric home furnishings brand specifically targeted towards millennials. Ben Parsa conceived of and orchestrated Dot & Bo’s comprehensive content and marketing strategies and serves as the backbone of the company.

Dot & Bo replicates the traditional window-shopping experience. From providing day-to-day leadership and management, to fostering an entrepreneurial employee culture, Ben is responsible for ensuring critical business goals and objectives are met, and for helping to build an extraordinary content-meets-commerce shopping experience.

As part of his all-encompassing role, Ben directly oversees growth strategies and operations processes, having helped scale the company to nearly 100 employees, 17x growth and over 5 million members since the brand’s inception.

Having immigrated to the U.S. from the Netherlands in 1999, Ben received his BFA in Industrial & Graphic Design from the University of Illinois at Urbana-Champaign.  He has an outstanding work ethic and a knack for conceptualizing innovative strategies. He is fluent in four languages.

Joey Ray, 33

Company: Garden City Furniture Co., Inc.

Position: Vice President

It’s difficult for long time furniture dealers to attract the under 40 set. Joey Ray is not only attracted to the business but is committed to making the Garden City Furniture Company and the industry a desirable place to work.

Garden City Furniture is a family owned business. Joey is a 3rd generation family member.  When he saw the opportunity to apply his skill set and knowledge to the family business he took it and brought a new level of excitement to the company.  Joey feels fulfilled when a customer offers a compliment or he see’s an enthusiastic employee. His forward thinking has improved the store and it’s culture.

As a graduate of Wofford College with a BA in Finance, Joey is certified in several Commercial Investment Management courses. He also holds a Real Estate license. He’s been appointed to the Horry County Planning Commission District 5, is a member of Murrells Inlet Rotary Club and a Murrells Inlet 2020 Member.

Joey participates in the Profit Systems Performance Group and is a member of Furniture First and NAHFA.

Emily Severson, 27

Company: Furnituredealer.net

Position: Operations and Partner Relations

From systems to staff, Emily Severson represents all things related to operations. On any given day, you will find her streamlining in-house processes, building partnerships with manufacturers or mentoring employees through the phases of their careers. She’s always on the go!

Emily is part of the five-person senior leadership team that helps guide the direction of furnituredealer.net. She plays a major role mentoring employees through “thick and thin, fails and wins” and is also part of the travel team hopping from markets to conferences. She’s very passionate about the industry and her dedication is unparalleled.

A leader by example, Emily has a very strong work ethic and works tirelessly to establish relationships in the industry. She has built a reputation for herself of leaving a positive mark wherever she goes. Emily is genuinely invested in her work and in people.

Emily is a volunteer and advocate for Next Generation NOW and an active member of WithIt. Chances are you’ve seen Emily’s glowing face in the crowd - she has an endless supply of smiles.

Jennifer Sova, 32

Company: International Home Furnishings Representatives Association

Position: Communications Director

Managing the needs of a 2,300 strong membership is not easy. Yet, Jennifer Sova, Communications Director for the IHFRA does it without breaking a sweat! She procures benefits from third-party vendors, plans outings and events and cocktail receptions in Las Vegas and still has time left to be involved in the planning and execution of yearly Board Meetings, membership outreach programs and other vital planning aspects of the organization.

Jennifer manages this large and diverse membership with grace, style and creativity. She has advanced IHFRA's presence in the industry thanks to her efforts to update the web site, create apps for the members and expand social media presence. She is widely respected and well known among manufacturers, retailers and sales reps.

Jennifer has an integral part in the planning of the annual Furniture Industry Awards Gala held at the Spring High Point market. From procuring the awards, to setting up the seating, booking the entertainers and every other detail that makes the evening a success. She does it all.

The associations’ activities always include a charitable angle thanks to Jennifer. The Carolina HFA Annual Golf Outing benefits Brenner's Children's Hospital in Winston Salem NC.  The City of Hope and Amigo's For Kids in Florida will be beneficiaries of this year’s FIAG proceeds.

It's hard to quantify all the diverse skills Jennifer possesses to make IHFRA operate well. Suffice to say, she is a great researcher, communicator and administrator. She’s definitely a mover and a shaker.

Bryan Steger, 28

Company: Steger’s Furniture

Position: Operations Manager

Joining the family business wasn't something Bryan Steger initially saw himself doing. However after working as an engineer for a few years he decided to give it a try. In three short years, he ‘s learned more about the business than most his age and has elevated Steger’s Furniture store to the next level.

Bryan is responsible for all advertising including direct mail, newspaper and television as well as designing store signage. He also manages the website, social media channels and all store promotions.

Bryan used his analytical skills to implement programs that lead to a 30% increase in sales, breathing new life into the business.  Among his other achievements are leading the company’s warehouse expansion project and implementing a bar coding and bin location system for efficiencies. He also implemented data integration to the website which includes on display, in stock and pricing information. The customer satisfaction survey he created has lead to over sixty positive Google reviews.

Bryan is a member of Impact Consulting Services’ Motivated Wise Guys sales and general managers performance group and participates in the Furniture First Symposium.  

Bryan works with the Pekin Community High School's vocational program by staging the homes they build. Additionally, he’s completed the Pekin Chamber of Commerce Leadership Academy and is the point person for numerous organizations Steger's supports throughout the year.

Andrew Steinhafel, 30

Company: Steinhafel’s Furniture

Position: Director of IT

In 2013, Andrew joined Steinhafel’s Furniture, the Wisconsin-based furniture retailer with 18 locations.  He is the Director of Information Technology and the only fourth generation family member in the business started by his Great-Grandfather in 1934.  He joined his father, Mark, the current Chief Operating Officer.

Prior to working at Steinhafel’s Furniture, Andrew’s career was centered in Boston where he worked for several venture-backed technology start-ups. He acted as an engineer, team leader, and product manager, directing the teams to significant development milestones, revenue capture and venture fundraising.

Since being at Steinhafel’s, Andrew spearheaded efforts to develop a new e-commerce site. His current major initiative is to work toward a system conversion including a mobile point of sale. He’s also focused on maintaining relevance by bridging consumer’s shifting preferences to keep Steinhafel’s Furniture on the cutting edge of retail.

Andrew is an active member of the TEC, a Milwaukee-based family business consortium. He’s been admitted to the Wisconsin School of Business MBA program and will begin the part-time program this fall.

Mitchell Stiles, Jr., 36

Company: WS Badcock Corporation

Position: Vice President Dealer Retail Operations

Mitchell Stiles, Jr. started at the very bottom as a summer intern 16 years ago.  He joined WS Badcock Corporation full time - in 2002 and never looked back.

Mitchell proved to be one of the company’s top store managers earning the title “Manager of the year” in 2008. In 2009, he was promoted to Director overseeing 50 stores. His ability to project a positive attitude, inspired confidence in others and soon resulted in higher performance levels within his division.

As VP of Dealer Retail Operations, Mitchell manages operations for 218 dealer stores and guides the activities of four directors and thirteen area advisors. He also oversees the credit and collections obligations, advertising and promotion strategies, managing store expansion, construction, renovations, visual display and assisting with new dealer prospects.

The W.S. Badcock Corporation is on the verge of introducing a new dealer model, which requires a person with a rare combination of strong people skills and technical abilities. They found that person in Mitchell Stiles. Mitchell is a natural leader with exemplary character.

Charisma, leadership abilities and solid technical skills quickly led to Mitchell building confidence and earning the respect of his subordinates as well as top management. He has brought a new energy to the company and the fact that they can get another 30 years out of him is icing on the cake.

With his busy schedule, Mitchell still finds times to give back. He has served on the National Alumni Board for Florida Southern College and was a board member of the 6th Man Club. He’s coached little league baseball as well.

Larry Thibodeaux, 40

Company: WCC Furniture & Mattress Center

Position: Owner/General Manager

Larry Thibodeaux started his furniture career in 2007 when he took over WCC Furniture & Mattress Center. He came from a non-retail background offering a fresh perspective, which has served him and the company quite well.

Under Thibodeaux’s leadership, WCC Furniture has enjoyed double-digit growth every year, taking the company from a $1 million-dollar-a-year business to roughly $5 million-dollar-a-year business in less than 6 years.

As most owners do, Larry wears many hats. But his most important job is leading his team of 18 to provide the best value and service to the customer. Advertising, Merchandising, Buying, Business Analysis and Accounting all fall within his areas of responsibility.

In addition to his business contributions, Larry is very active in his local church and is committed to using WWC resources to help the less fortunate in local communities.

Larry attributes much of his success to the fact that he came from outside the furniture industry with a fresh perspective and was not bound by the “that’s how its always been done” mentality!

Josh Wasser, 32

Company: Wasser’s Exclusive Furniture & Interiors

Position: President

As President of this third generation family business, Josh is responsible for the overall operations of the store including client relations, sales, orders, shipping and logistics, and e-commerce orders.

Wasser has been instrumental in the growth of the company and has added services that are unique to the store, including full turnkey remodeling and reconstruction along with furniture design packages that have become quite popular. He’s become an expert in custom upholstery projects including walls and headboards as well as other uniquely designed items that keep clients coming back.

Josh believes in creating a personal experience for every client who walks through the door and often shares his cell phone number with customers in case they have questions after their purchase. Since Wasser’s has an in-house delivery crew, clients are dealing with a member of the Wasser’s team from the top down. Josh feels this is the best way to leave a lasting impression on clients.

Building long-term relationships on the supply side, is also a strength of Josh’s causing manufacturers to appoint Wasser’s as the exclusive distributor for select products within the U.S. and Canada.

Josh is very involved with the Mobile School Pantry Charity whose mission is to provide nutritious foods to students and their families in low-income areas. “Just Say No To Hunger” is the mantra and Wasser’s commitment to this cause is unwavering.

Kristin Wermers, 35

Company: Serta

Position: Senior Director of Serta Product Management

In a nutshell, Kristin Wermers leads Serta brand product development. The high performing team she oversees creates new products that achieve brand and customer goals.

Wermers is driven by a longstanding passion for the Serta brand and its’ retail partners. Her top achievements clearly reflect her ability’s. In 2015, she led the launch of a new Perfect Sleeper line, which continues to drive double-digit sales growth. Most recently, she led the launch of the new 2016 iComfort, Serta’s most innovative line to date. She worked closely with suppliers to secure exclusive comfort and support innovations to help differentiate the product at retail, and identified opportunities to bring more advanced comfort and support technologies into mid-level price points. The launch of a new 2016 product line developed for a key retailer, was also led by Kristin.

In her leadership position with Serta, Kristin has helped the company with its many charitable efforts over the years, including raising awareness for Chicago-based animal shelters and helping to build and deliver care packages to Fisher House locations across the United States. Her love of running in various 5K’s helps raise funds for her local community.

Kristin’s tenacity, focus and drive towards innovation and passion for the Serta brand is the foundation of her successful 11-year career.

REPEAT NOMINEES

Lily Chan, 31

Company: Euro Style

Position: Chief Operating Officer

After graduated from NYU in 2006 Lily Chan started her career in eCommerce at Mercantia.com managing the largest destination for kid’s loft beds online. She continued in eCommerce at ivgStores.com managing 10 buyers and led the way to their highest revenue-producing year.

Chan began her career with Eurostyle as VP of eCommerce. She was promoted to VP of Sales and is now COO of the modern wholesale furniture company. Her primary responsibility is to drive revenue and optimize profits, which she has done with record results for the second year in a row.

Chan successfully streamlined Euro Style’s operations and helped grow the company’s e-commerce business. She designed a corporate mentorship program that has resulted in a formal managing development program and reduction in churn and personally spearheaded an initiative to sign 3 new multi-million dollar partners.

Chan enjoys the mentorship of President and CEO Trig Liljestrand and considers them a “dynamic duo”. She previously served on the Board of the Vietnamese Youth Development Center as a way to give back to the community that assisted her family while trying to escape the Vietnam War over 30 years ago.

Chan is a well-respected leader in the home furnishings community.

Kyle (Bo) Coconis, 31

Company: Coconis Furniture/Mattress 1st

Position: Store Manager

Leadership is one of Bo’s strong qualities. He knows how to be firm but can also be caring and helpful when needed. He is well respected by the employees at the store.

Bo is 4^th generation and is dedicated to the family business as well as to the industry. He’s involved in Next Generation NOW and is a member of Furniture First. He regularly attends functions at HFA and is a member of Impact Consulting’s Sales Managers Performance Group.

Although he wears many hats, Bo is currently involved with buying and merchandising while he trains to become the Store Manager. He’s been instrumental in improving many processes incorporating ideas on best practices for doing business today. Coconis Furniture’s future looks good with Bo in it.

A graduate of Ohio State College with a degree in Consumer Affairs, Bo was Captain of the Golf Team in his senior year. He was also awarded the Big Ten Sportsman of the year award.

Wanting to pay it forward, Bo is actively involved in the store’s “Tee It Up Fore Autism” annual golf outing raising funds to help local kids and their families dealing with autism.

Matt Huber, 33

Company: Belfort Furniture

Position: Executive Vice President

Looking fro ways to improve the business and the customer experience across all channels is what Matt Huber is all about. He oversees the day-to-day operations at Belfort Furniture in every way including the remodeling and expansion of the retail showroom, integrating a wine bar, local food and an expanded product line-up providing a “WOW” shopping experience for the consumer. And to bring those customers into the store, he has implemented a digital marketing strategy to reach consumers via geo-targeting.

Matt has earned local celebrity status in the Washington, DC area as the “style and design expert” on “Great Day Washington” a locally produced lifestyle TV Show. Each week he showcases a furniture category and brings it to life through his product knowledge, wit and charm.

Huber is involved in the Sustainable Furnishings Council and is passionate about restoring and preserving older properties. His efforts won him a Historic Preservation Enhancement Project award.

Raised in a philanthropic minded family, Matt continues to be service- oriented raising funds to send kids to camp through the corporate sponsored YMCA Loudoun County Charity Golf Tournament, raising a record-breaking $77,000.

Mandy Jeffries, 32

Company: Colfax Furniture

Position: General Manager

When Mandy Jeffries joined Colfax Furniture as the Assistant General Manager in 2008, she hit the ground running to help push the retail store into the next generation.

Fast forward to today, Mandy is now the General Manager and oversees all of the day-to-day operations including sales, merchandising, the central warehouse, accounting and human resources.

Mandy’s enthusiasm and fresh perspective is still evident in all she does to strategically improve processes and the overall culture of the company.  Her efforts have helped reduce costs and bring in new ideas that have increase sales.

As the mother of 2 children under the age of two, Mandy does and outstanding job balancing the working mother role. She’s an inspiration to fellow working moms in the industry.

Mandy sits on the advisory board for Next Gen NOW and attends markets and conferences regularly throughout the year. As a representative of the store, she is active in local business organizations and is personally involved in efforts to support the American Heart Association.

Kyle Johansen, 31

Company: HOM Furniture

Position: Executive Director of Merchandising

Since we last featured Kyle Johansen, his level of responsibility at HOM Furniture has increased as he moved into a new position as Executive Director of Merchandising.  He’s still a natural leader and provides strategic direction for HOM, Gabberts, and Dock86's overall product and merchandising mix. He manages a team of 24 buyers, assistant buyers, and re-buyers.

His extensive list of achievements at HOM include the “UPTOWN” Department, a lifestyle gallery that was in front of the “vintage” trend and is still popular today. He also led the way to create highly successful moves into area rugs, and outdoor categories. Kyle also assists the marketing department creating compelling marketing campaigns to drive sales in the showrooms. He is creative and well rounded, using his talent for sales training and staff development.

Being part of the furniture industry and the HOM family business has been a passion of Kyle's his entire life. He consistently participates in several important industry groups and is involved in many of HOM’s charity functions. He has dedicated his professional life not only to advancing HOM Furniture but to bringing more awareness and advocating advancement for the furniture industry as a whole.

Jason Phillips, 33

Company: Phillips Collection

Position: VP/Creative Director of Phillips Collection

An accomplished designer, 2^nd generation family businessman and lover of technology, Jason Phillips is responsible for sales, marketing and design for the Phillips Collection. Under his leadership, sales have grown exponentially. His passion and energy for the business and the industry are very strong.

In 2009, Jason became the youngest recipient of the prized Pinnacle Award given by the American Society of Furniture Designers for products he called Rover Stone Planters. The Society also elected Jason as the youngest ever member of their Board of Directors.  Today, he is the Chairman of the Pinnacle Awards.

In 2010 Jason was awarded the Product Designer of the Year award at the 21^st annual Accessories Resource Team awards ceremony.

Phillips often travels internationally in search of unique design concepts. He has been interviewed regarding modern design trends by many industry publications.

Becca Blumkin Sudbeck, 33

Company: Nebraska Furniture Mart

Position: Senior Living Room Buyer

As a 4^th generation family member, Becca has held a number of positions since joining the company in 1998, most notably her current role of Senior Living Room Buyer.

In her new role, Becca oversees the living room buying team and is credited with bringing new ideas, strong leadership a fresh perspective to merchandising living rooms. She has also been instrumental in expanding into new profitable categories including seasonal.

Becca has helped translate Nebraska Furniture Mart’s marketing efforts to capture the millennial demographic. Since the Mart has undergone a seismic shift in their business with the opening of their new Texas store last year, Becca has been the most visible of the young, energetic and ambitious group of merchandisers helping the Mart redefine furniture retail brick and mortar stores.

Becca is currently on the Rose Blumkin Performing Arts Center’s Guild board and is active in various Omaha Civil events. Additionally, she is active in various philanthropic enterprises .

Jaime Wasser, 31

Company: Wasser’s Exclusive Furniture & Interiors

Position: Vice President

Exceeding expectations is something Jaime Wasser does very well. Since joining Wasser’s Exclusive Furniture & Interiors 6 years ago, she has successfully increased their targeted market and volume projections, year after year.

As a direct result of her efforts, the 3rd generation family-owned business she runs alongside her brother Josh, has been awarded Best of Houzz for the last 3 years consecutively.

Jaime oversees the day-to-day operations, including in-store design consults, sales and customer service. She personally supervises all projects with designers. She also attends trade shows and purchases diverse products for their 20,000 square foot main showroom. Additionally, handling the advertising and maintaining the store’s online presence is a regular part of her repertoire.

Jaime’s love of the industry and passion for working with clients has created a rewarding experience for all. With her happy demeanor and outgoing personality, she instantly turns strangers into friends, which helps to build long-lasting client relationships.  Her ardent pursuit of a healthy lifestyle has cultivated an exceptional cooking ability. She enjoys yoga, boxing and high intensity training.