Numerology

January 12, 2015  by in Economic News, Industry   

By: Sheila Long O'Mara

The latest breakdown of significant numbers and what they mean to the industry. 

34,717,903

• Number of visitors to Las Vegas through Oct. 2014

Las Vegas Convention and Visitors Authority

$111

• Average nightly room rate in Las Vegas

Las Vegas Convention and Visitors Authority

58°

• Average daily high temperature in Las Vegas in January

Tripit

35%

• The percentage of B2B executives who calculate the ROI on their marketing spend most or all of the time

B2B Marketing

1.2 Million

• Average number of visits per month Google+ receives

iMedia Connection

4X

• How much more time spent on Tumblr and Pinterest than Twitter

iMedia Connection

78%

• Number of CMOs who see custom content as the future of marketing

SocialTimes

$177,600

• Median home value in the U.S. (through Nov. 2014)

Zillow

2.4%

• Predicted increase in home values next year

Zillow

25%

• Internet advertising will make up nearly 25% of the entire ad market in 2015

SocialTimes

$55K

• Average cost of a mid-range major kitchen remodel last year

Hanley Wood Co.

90%

• Number of women who are the principle household shopper

Federal Reserve