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From Home Furnishing Business

Emerald Goes Outdoors

Full-line furniture and bedding vendor Emerald Home Furnishings will launch the Emerald Outdoor Furniture brand at the July 29-August 1 Las Vegas Furniture Market.

Emerald, Tacoma, Wash., teamed up with Gary Ecoff and Lyle Ecoff , the “Insiders in Outdoor Furniture,” to develop the outdoor furniture line. Emerald also took extra space in World Market Center, B1262, to debut the collection, which complements the company's permanent showroom, B1350. The Emerald Outdoor line, which will include 160 SKUs, will be available in the first quarter of 2014.

“Emerald is excited to show dealers more than twenty collections of new, exciting outdoor furniture reflecting our commitment to style, comfort, fashion, and value,” said David Beckmann , president of Emerald Home Furnishings. “As more traditional furniture retailers move into the casual, outdoor furniture category, Emerald has responded to the demand and partnered with the experts. We endeavor to become your one-stop supplier for all popular categories of indoor and outdoor furniture.”

Outdoor furniture specialists (and brothers) Gary and Lyle Ecoff bring a combined 50 years of retail and product experience (Carl's Patio and Robb & Stucky) to Emerald Outdoor Furniture.

“All the popular and important outdoor product categories are represented in a comprehensive assortment that is fashionable and stylish at a great value”, said Lyle Ecoff. “You can also expect the unexpected. We are anxious to show dealers new products that utilize the latest, cutting edge technologies and materials at very compelling price points.”

Emerald Outdoor's lineup of tubular aluminum, cast aluminum and outdoor wicker includes: cushion and sling dining; extension tables; deep seating; sectionals; motion; gathering- and bar-height dining; fire pits; resort chaises; and throw pillows.

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