From Home Furnishing Business
Decorize to Supply Klaussner Accent Line
By Home Furnishings Business in Accessories on April 2007
Decorize Inc. has partnered with Klaussner Furniture Inds. to design and source an exclusive line of home accessories, lighting, wall decor and accent furniture to be marketed under Klaussners Complements brand. About 350 SKUs are available in Complements, including top of bed collections, rugs, lamps, wall decor tabletop accessories and permanent botanicals.
Complements is a whole-room concept, allowing Klaussner to provide a comprehensive line of furnishings for the home, said Jeff Davis, senior vice president of business development for Klaussner. We selected Decorize as a partner because of their impressive ability to design and manufacture multiple home furnishing categories. We are thrilled to have Decorize as a single source for accessories that complement our upholstery and case goods assortment.
The proprietary line targets accessory shops, interior designers and specialty boutiques, as well as the furniture stores that make up the bulk of Klaussners traditional customer base.
Decorize President and Chief Executive Officer Steve Crowder said, We are excited about the opportunity to work with Klaussner Furniture, one of the five largest furniture manufacturers in America. This further validates that Decorize has the design breadth and sourcing model to provide value to major furniture manufacturers.