FurnitureCore
Search Twitter Facebook Digital HFBusiness Magazine Pinterest Google
Advertisement
Ad_40_Under_40

Get the latest industry scoop

Subscribe
rss

Daily News

From Home Furnishing Business

Natuzzi Anniversary of Listing on Stock Exchanges Highlight Big Changes

May 13th is the anniversary of the Natuzzi listing on the New York Stock Exchange, with an uninterrupted presence of 31 years in the largest stock exchange market.

Since the Company’s initial public offering in 1993, the world has experienced profound changes, which led Natuzzi to evolve from a manufacturer, focused on the entry-level of the market, to a globally recognized brand, with legitimacy in the medium to high-end segments, whose collections are distributed through stores and qualified galleries in collaboration with strategic partners worldwide.

The Natuzzi brand now enjoys significant global awareness and recognition, particularly in markets such as US and China, which are pivotal for future growth. A recent survey, released in April 2024 by an independent market research company and involving more than 3,000 consumers, reaffirmed the strength of the Natuzzi brand in these regions:

·      US: Natuzzi is 6th brand in term of unaided awareness among all furniture brands (National and International). Natuzzi is the 1st brand among European brands, with an awareness which is 3 times higher than the subsequent European high-end brand.

·      China: Natuzzi is 5th brand in term of unaided awareness among all furniture brands (National and International). Natuzzi is the 1st brand among European brands, with an awareness which is 30% higher than the subsequent European high-end brand.

The strength of Natuzzi brand in the key geographies for future development, the global network of stores and galleries, the retail and commercial capabilities recently developed, and the enduring trust of dealers and final clients who have relied on Natuzzi for decades, are the key pillars upon which the Company intends to build its future growth.



Comments are closed.
Performance Groups
HFB Designer Weekly
HFBSChell I love HFB
HFB Got News
HFB Designer Weekly
LinkedIn